A Branded World
A Branded World0.0 0 5 Author: Michael Levine Narrator: Lloyd James
But there’s much more to effective branding than ubiquitous advertising and a memorable slogan. Public relations is becoming key to the entire strategy. PR is much more than just damage control for when something goes wrong; it’s an effective way to communicate the story of your brand through media outlets that the public trusts.
Filled with engaging stories and nuts-and-bolts tips, A Branded World shows marketers and brand managers how to tap into the power of PR to build stronger brands.
More information about the audiobook:Publisher: Blackstone Publishing
Length: 10H 23Min
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