الاستماع والقراءة

خطوة إلى عالم لا حدود له من القصص

  • اقرأ واستمع إلى ما تريده
  • أكثر من مليون عنوان
  • العناوين الحصرية + أصول القصة
  • 7 يوم تجربة مجانية، ثم 9.99$ يورو في الشهر
  • من السهل الإلغاء في أي وقت
Details page - Device banner - 894x1036

CaShvertising: How to Use More than 100 Secrets of Ad-Agency Psychology to Make Big Money Selling Anything to Anyone

24 التقييمات

4.3

المدة
6H 17دقيقة
اللغة
اللغة الإنجليزية
Format
الفئة

الإدارة والأعمال

FACT: Your brain is being controlled-and you don't even know it. Because if you think the ads you're seeing today are just pretty pictures with nice, creative copy, you're mistaken. Truth is, you are being powerfully influenced by dozens of proven scientific principles of advertising psychology... little-known techniques of consumer persuasion that go completely unnoticed by the buying public. And they're causing you--and millions like you--to spend enormous amounts of money every day on countless products and services. But what are these principles? How do they work? And how can you use them in your own advertising? Prepare yourself for a unique learning experience as author Drew Eric Whitman takes you on a wild, roller-coaster ride through the streets of New York's famed Madison Avenue and teaches you the specific psychological techniques that today's top copywriters and designers use to influence the masses... and how you can use them to rapidly increase your sales, no matter what you sell. In 207 fast-moving pages, Whitman teaches you dozens of well-guarded secrets that he learned during his 30+ years in the ad business, including: * How to Push Your Prospects' Hot Buttons in Every Ad, Sales Letter, or Email--It's not hard to do once you know the secret. * Why Developing Your "USP" Can Leave Your Competition in the Dust--It's the quickest way to instantly begin out-marketing your competitors. (And they'll never know what hit them.) * Why You Don't Need a Degree in Business to Create Great Ads--But there is one thing you MUST know or your ads will likely fail miserably. * How to Develop a Powerful Ad-Agency Mindset--What the pros know about consumer buying behavior and how you can use it to your advantage. * How to Save $600 for Every $1,000 You Spend on Ads--This idea alone is worth infinitely more than the price of this book...and you can start using it immediately. * The Amazing 5-Second, No-Fail Headline Test--Chances are your ads, emails, websites and other promotional materials fail this test every time. One small change boosts your response. * What a Good Ad Should "Feel" Like--How to connect to readers on a deep, emotional level. * How to Install Persuasive Images in People's Brains--Learn how to direct how people think about your products and services. * Why People Really Buy Your Product or Service--Sorry, but it's not what you think. (But you better know the reason... or else.) * Where to Always Put Your Biggest Benefit--Miss this and you're flushing your ad dollars down the toilet. * How to Write "Dragon-Slayer" Headlines that Get Read and Get Response--Tons of examples you can "steal" for your own ads. * Long vs. Short Copy: Which Is Really Best for Response? Don't believe the lies! We'll set the record straight and you'll learn to cash-in. * How to Use the Devilishly Effective Pyramid Principal--Lure readers into your ads by understanding human eyeball behavior. * 22 Tested and Proven Headline Prescriptions you can start using RIGHT NOW. * How to Turn Ordinary Words in "Money-Magnet" Copy that motivates, influences, persuades. (Yes, you can really do it.) * Put Your Copy Here and Boost Readership by 10-200%--Why doesn't everyone do this? * 10 Sure-Fire Ways to Start Writing Your Ads--So easy, it's almost automatic. * How to Cause People to Mentally Demonstrate Your Products... Before They Buy. * How Emotional Words Melt Sales Resistance a Red-Hot Knife Through Butter. * "Sneaky" Ad-Design Psychology Tricks that Work Like Magic--Start using them tonight. * Typestyles that Actually REDUCE Readership--Are you using them? * This "Evil" Design Sin Depresses Your Readership Up to 50%--Do you do it? * Widely Used Typeface LOWERS Comprehension Up to 67%--Are you using it? * The Eye-Grabbing "Advertising Guillotine"--The one image humans can't resist. * And Much More

© 2017 MMB Media LLC - Insatiable Press (دفتر الصوت ): 9781624614385

تاريخ الإصدار

دفتر الصوت : 10 مايو 2017

واستمتع آخرون أيضًا...

  1. A Country Doctor Sarah Orne Jewett
    2.8
  2. PMP Pro: Transform Your Exam Success with Game-Changing Secrets: "Elevate your PMP exam results! Dive into transformative audio lessons for peak performance on test day." Arden Blakewood
  3. Summary - I’m Still Here: Based On The Book By Austin Channing Brown Library Of Stories
    1
  4. Desconexión Digital: Meditaciones Guiadas para Calma y Claridad Refeser
  5. Summary - Emotional Intelligence 2.0.: Based On The Book By Travis Bradberry And Jean Greaves Fastbooks Publishing
  6. Nature’s Symphony of Serene Forest Cricket Sounds Mixed With Piano Rhythms For Deep Calm & Relaxation: Experience Soothing Nights for Restful Sleep & Mindfulness Using Enhanced BGM 8D Audio Cedar Skye
  7. Summary - Freakonomics: Based On The Book By Steven Levitt And Stephen Dubner Fastbooks Publishing
    4
  8. Django Unchained - The Ultimate Trivia Collection: From The Movie Directed By Quentin Tarantino Film Trivia Metaverse
  9. 100 Quotes About Inner Peace That Will Transform Your Life: Finding Serenity Amidst Life's Turmoil The Quotes Library
  10. GED Secrets: Elevate Your Success and Conquer the Exam Today: "Boost your GED prep! Unlock engaging audio lessons for ultimate exam success today!" Ronan Cade
  11. Extended Summary - Maybe You Should Talk To Someone: Based On The Book By Lori Gottlieb Quick Reading Library
  12. Extended Summary - Braving The Wilderness: Based On The Book By Brene Brown Quick Reading Library
    2
  13. Summary - Eat To Live: Based On The Book By Dr. Joel Fuhrman Fastbooks Publishing
  14. Summary - 1620 - A Critical Response To The 1619 Project: Based On The Book By Peter W. Wood Library Of Stories
  15. Summary - Everything Is F*Cked: Based On The Book By Mark Manson Fastbooks Publishing

دائمًا برفقة Storytel

  • أكثر من 200000 عنوان

  • وضع الأطفال (بيئة آمنة للأطفال)

  • تنزيل الكتب للوصول إليها دون الاتصال بالإنترنت

  • الإلغاء في أي وقت

الكتب الأكثر استماعًا

شهري

قصص لكل المناسبات.

9.99 $ / شهر
7 يومًا مجانًا
  • حساب واحد

  • حساب بلا حدود

  • 1 حساب

  • استماع بلا حدود

  • إلغاء في أي وقت

جرب الآن

سنويا

قصص لكل المناسبات.

83.88 $ /سنة
7 يومًا مجانًا
وفر 30%
  • حساب واحد

  • حساب بلا حدود

  • 1 حساب

  • استماع بلا حدود

  • إلغاء في أي وقت

جرب الآن

6 أشهر

قصص لكل المناسبات.

53.64 $ /6 أشهر
7 يومًا مجانًا
وفر 11%
  • حساب واحد

  • حساب بلا حدود

  • 1 حساب

  • استماع بلا حدود

  • إلغاء في أي وقت

جرب الآن