Summary of Play Bold by Magnus Penker: How to Win the Business Game through Creative Destruction

Innovation specialist Magnus Penker breaks down why seemingly successful businesses fail while others embrace radical innovation to avoid failure. Penker offers familiar advice: Don’t become complacent, embrace failure and invest in sustainability. But he also believes that listening to customers is a mistake, and that company founders make poor managers. While there is no sure-fire way to thrive in a cutthroat world, Penker offers bold leaders reassurance that survival remains possible.

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كتاب إلكتروني: 10 مايو 2021