The Diary of An Unfortunate Indian Entrepreneur

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As always, the strapping 40-year-old swept into his corner room in a Gift City high-rise with the practised, breezy “I love Monday morning” air from his early Manhattan days. He was a celebrated first-generation entrepreneur, but in India he never took his Silicon Valley title of Founder-CEO; instead, he was simply PuFf, a dandy acronym for Pradhan (Chief) Foreman of a billion-dollar unicorn. While in Ahmedabad, do as Gujaratis do!

Both his executive assistants (EAs) walked in, one carrying a steaming cup of coffee, the other a box of chocolate cake.

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