IRB Media

Get the Summary of John Doerr's Measure What Matters in 20 minutes. Please note: This is a summary & not the original book. Original book introduction: John Doerr spells out the recipe for efficiency in corporations by using objectives and key results. A seasoned pro, Doerr traces on his history with OKRs and uses several examples from case studies by people who have implemented his system of utilizing OKRs. What unrolls is this: a great story and mission aren't the only keys to success; having a structured, transparent way of creating goals aligns a company and drives them to better performance. Doerr uses several case studies from tech companies, and even a musician, to present how OKRs changed their missions from being visions into reality.

Summary of John Doerr's Measure What Matters

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