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Please note: This is a companion version & not the original book. Book Preview: 

#1 The first thing that is truly new about the present era is the new kind of exploitation in which human beings are not only exploited for their labor, but also for the information they provide.

#2 The second new problem of the internet era is the way in which the emerging extractive economy threatens our ability to use our mental faculty of attention in a way that is conducive to human thriving.

#3 The third feature that makes 2018 different from past years is the condensation of so much of our lives into a single device. This consolidation helps and intensifies the first two novelties of our era, namely the extraction of attention from human subjects as a sort of natural resource and the critical challenge this new extractive economy poses to our mental faculty of attention.

#4 The new advertisement landscape is one that functions bidirectionally, monitoring potential customers’ behavior, attentional habits, and inclinations, and developing numerous technological prods and traps that together make it nearly impossible to decide to exit this commercial nexus.

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