Escucha y lee

Descubre un mundo infinito de historias

  • Lee y escucha todo lo que quieras
  • Más de 1 millón de títulos
  • Títulos exclusivos + Storytel Originals
  • 7 días de prueba gratis, luego $7.99 /mes
  • Cancela cuando quieras
Suscríbete ahora
Cover for Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas

Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas

53 calificaciones

3.9

Duración
7 h 31 m
Idioma
Inglés
Formato
Categoría

Negocios y economía

Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better.

Then small happened.

Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.

© 2006 HighBridge Audio (Audiolibro): 9781598871050

Fecha de lanzamiento

Audiolibro: 24 de julio de 2006

Otros también disfrutaron...

  1. Permission Marketing: Turning Strangers into Friends, and Friends into  Customers
    Permission Marketing: Turning Strangers into Friends, and Friends into Customers Seth Godin
  2. Free Prize Inside!: The Next Big Marketing Idea
    Free Prize Inside!: The Next Big Marketing Idea Seth Godin
  3. Unleashing the Idea Virus
    Unleashing the Idea Virus Seth Godin
  4. Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded
    Growth Hacker Marketing: A Primer on the Future of PR, Marketing, and Advertising: Revised and Expanded Ryan Holiday
  5. The Thank You Economy
    The Thank You Economy Gary Vaynerchuk
  6. 22 Immutable Laws of Branding
    22 Immutable Laws of Branding Al Ries, Laura Ries
  7. Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth
    Blue Ocean Shift: Beyond Competing - Proven Steps to Inspire Confidence and Seize New Growth W. Chan Kim, Reneé Mauborgne
  8. Marketing 4.0: Moving from Traditional to Digital
    Marketing 4.0: Moving from Traditional to Digital Philip Kotler, Hermawan Kartajaya, Iwan Setiawan
  9. Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition
    Small Giants: Companies That Choose to Be Great Instead of Big, 10th-Anniversary Edition Bo Burlingham
  10. Yes!: 50 Scientifically Proven Ways to Be Persuasive
    Yes!: 50 Scientifically Proven Ways to Be Persuasive Robert Cialdini, Noah J. Goldstein, Steve J. Martin
  11. Survival is not Enough: Zooming, Evolution, and the Future of Your Company
    Survival is not Enough: Zooming, Evolution, and the Future of Your Company Seth Godin
  12. The Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance
    The Storyteller's Secret: How TED Speakers and Inspirational Leaders Turn Their Passion into Performance Carmine Gallo
  13. Bold: How to Go Big, Create Wealth and Impact the World
    Bold: How to Go Big, Create Wealth and Impact the World Steven Kotler, Peter H. Diamandis
  14. How Will You Measure Your Life?
    How Will You Measure Your Life? Karen Dillon, James Allworth, Clayton M. Christensen
  15. Pre-Suasion: Channeling Attention for Change
    Pre-Suasion: Channeling Attention for Change Robert Cialdini
  16. Five Stars: The Communication Secrets to Get From Good to Great
    Five Stars: The Communication Secrets to Get From Good to Great Carmine Gallo
  17. #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness
    #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness Gary Vaynerchuk
  18. Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business
    Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller, Dr. J.J. Peterson
  19. Getting to Yes with Yourself: And Other Worthy Opponents
    Getting to Yes with Yourself: And Other Worthy Opponents William Ury
  20. 48-Hour Start-up: From idea to launch in 1 weekend
    48-Hour Start-up: From idea to launch in 1 weekend Fraser Doherty MBE
  21. Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality
    Making Ideas Happen: Overcoming the Obstacles Between Vision and Reality Scott Belsky
  22. What You Do Is Who You Are: How to Create Your Business Culture
    What You Do Is Who You Are: How to Create Your Business Culture Ben Horowitz
  23. Negotiating the Impossible: How to Break Deadlocks and Resolve Ugly Conflicts (without Money or Muscle)
    Negotiating the Impossible: How to Break Deadlocks and Resolve Ugly Conflicts (without Money or Muscle) Deepak Malhotra
  24. The New One Minute Manager
    The New One Minute Manager Ken Blanchard, Spencer Johnson
  25. Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success
    Twelve and a Half: Leveraging the Emotional Ingredients Necessary for Business Success Gary Vaynerchuk
  26. The Entrepreneur Roller Coaster: It’s Your Turn to #JoinTheRide
    The Entrepreneur Roller Coaster: It’s Your Turn to #JoinTheRide Darren Hardy
  27. The Effective Executive: The Definitive Guide to Getting the Right Things Done
    The Effective Executive: The Definitive Guide to Getting the Right Things Done Peter F. Drucker
  28. Traction: How Any Startup Can Achieve Explosive Customer Growth
    Traction: How Any Startup Can Achieve Explosive Customer Growth Justin Mares, Gabriele Weinberg
  29. Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All
    Great by Choice: Uncertainty, Chaos, and Luck--Why Some Thrive Despite Them All Jim Collins, Morten T. Hansen
  30. The Power of Full Engagement: Managing Energy, Not Time, is the Key to High Performance and Personal Renewal
    The Power of Full Engagement: Managing Energy, Not Time, is the Key to High Performance and Personal Renewal Tony Schwartz, Jim Loehr
  31. Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job
    Side Hustle: Build a Side Business and Make Extra Money – Without Quitting Your Day Job Chris Guillebeau
  32. The 4 Disciplines of Execution: Achieving Your Wildly Important Goals
    The 4 Disciplines of Execution: Achieving Your Wildly Important Goals Sean Covey, Jim Huling, Chris McChesney
  33. HBR's 10 Must Reads on Career Resilience (with bonus article "Reawakening Your Passion for Work" By Richard E. Boyatzis, Annie McKee, and Daniel Goleman)
    HBR's 10 Must Reads on Career Resilience (with bonus article "Reawakening Your Passion for Work" By Richard E. Boyatzis, Annie McKee, and Daniel Goleman) Daniel Goleman, Harvard Business Review, Herminia Ibarra, Peter F. Drucker, Laura Morgan Roberts
  34. The 11 Immutable Laws of Internet Branding
    The 11 Immutable Laws of Internet Branding Al Ries, Laura Ries
  35. Good Business: Leadership, Flow and the Making of Meaning
    Good Business: Leadership, Flow and the Making of Meaning Mihaly Csikszentmihalyi
  36. Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell
    Trillion Dollar Coach: The Leadership Playbook of Silicon Valley's Bill Campbell Jonathan Rosenberg, Eric Schmidt, Alan Eagle
  37. The Bezos Blueprint: Communication Secrets that Power Amazon's Success
    The Bezos Blueprint: Communication Secrets that Power Amazon's Success Carmine Gallo
  38. How I Built This: The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs
    How I Built This: The Unexpected Paths to Success From the World's Most Inspiring Entrepreneurs Guy Raz
  39. Beyond the Goal: Eliyahu Goldratt Speaks on the Theory of Constraints
    Beyond the Goal: Eliyahu Goldratt Speaks on the Theory of Constraints Eliyahu M. Goldratt
  40. Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization
    Tribal Leadership: Leveraging Natural Groups to Build a Thriving Organization John King, Dave Logan, Halee Fischer-Wright
  41. Go-Givers Sell More
    Go-Givers Sell More John Mann, Bob Burg
  42. Turning the Flywheel: A Monograph to Accompany Good to Great
    Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
  43. How to Lead: Wisdom from the World's Greatest CEOs, Founders, and Game Changers
    How to Lead: Wisdom from the World's Greatest CEOs, Founders, and Game Changers David M. Rubenstein
  44. Multipliers, Revised and Updated: How the Best Leaders Make Everyone Smarter
    Multipliers, Revised and Updated: How the Best Leaders Make Everyone Smarter Liz Wiseman

Explora nuevos mundos

  • Más de 1 millón de títulos

  • Modo sin conexión

  • Kids Mode

  • Cancela en cualquier momento

Audiolibros, ebooks y mucho más.

Unlimited

Historias ilimitadas que te ayudarán a pausar y a inspirarte.

$7.99 /mes

  • 1 cuenta

  • Acceso ilimitado

  • Escucha y lee los títulos que quieras

  • Modo sin conexión + Modo Infantil

  • Cancela en cualquier momento

Pruébalo ahora