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Descubre un mundo infinito de historias

Escucha y lee

Dave Clements

MacKenzie Bennett

Mike Dell

Blubrry’s official podcast where we talk about the podcasting industry, Blubrry news and interview podcasters on why they started their podcast.

Podcast Insider

Interviews are at the heart of many great podcasts — but asking the right questions takes more than reading from a list. In this episode of Podcast Insider, MacKenzie and Dave share tips for crafting thoughtful, engaging conversations that draw out your guest’s best stories and insights. Whether you’re new to interviewing or looking to refine your technique, you’ll learn how to prepare with purpose, stay present in the moment, and guide discussions that truly connect with listeners.

Today's Hosts: MacKenzie Bennett and Dave Clements
How to Improve Your Interviewing Skills for Your Podcast
Start with Curiosity, Not a Script
A good interview starts with genuine curiosity. Instead of racing through a list of questions, focus on listening and reacting.

Tips to improve your flow:

 Research your guest, but don’t over-prepare.
 Ask one question at a time.
 Follow up naturally — not mechanically.
 Let the guest finish their thought before jumping in.

💡 Blubrry helps: With our hosting tools and episode scheduling, you can plan interviews with confidence and stay focused on the conversation instead of the tech.
Craft Questions That Open Doors
Avoid yes/no questions and lean into prompts that invite storytelling and reflection.

Try starting with:

 “Tell me about…” instead of “Did you…”
 “What was going through your mind when…”
 “How did that experience change your approach?”

These questions lead to real, memorable answers that keep listeners hooked.

💡 Blubrry helps: Use your show notes and episode descriptions to highlight key takeaways — helping new listeners find your best moments fast.
Silence Is Your Secret Weapon
Most new hosts rush to fill silence, but short pauses can be powerful. They give your guest space to think — and often lead to deeper responses.

Try waiting a full beat after your guest finishes speaking. You might be surprised what they add next.

💡 Blubrry helps: Our post-production options like Media Mastering and transcripts make editing smooth and professional while keeping those natural pauses intact.
Stay Present — Not Performative
The best interviewers sound like they’re discovering the story with their audience.

Be conversational, but intentional:

 React honestly.
 Summarize or restate what your guest said before moving on.
 Don’t chase every tangent — guide gently back to the core topic.

Your job is to keep listeners engaged while helping your guest shine.

💡 Blubrry helps: Whether you’re publishing through WordPress or our Blubrry Dashboard, our tools make it easy to present your content with polish and personality.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussion and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call for a tech checkup with Mike (mike@blubrry.com).

Interviewing Skills: How to Ask Better Questions and Get Better Answers – PCI 459

Finding Your Voice & What Keeps Listeners Coming Back
Every podcast has a voice, but the most memorable ones have a personality. In this episode of Podcast Insider, Mike, Dave, and MacKenzie break down how your voice, tone, and delivery shape your show’s identity. From finding your natural rhythm to maintaining authenticity without losing polish, we’ll help you understand what keeps listeners coming back — and how to make every episode sound like you.

Today's Hosts: Mike Dell, Dave Clements, & MacKenzie Bennett
Your Voice Is Your Brand
Your “voice” is more than just what comes out of the microphone. It’s your presence, rhythm, and the way you approach your topics and guests.

Ask yourself:

 Does my delivery reflect the energy of my show?

 Does it match my audience’s expectations?

 Am I being conversational, or just reading at them?

Your voice is the thread that ties every episode together — it’s what listeners recognize and come back for.

💡 Blubrry helps: From hosting to websites, our platform helps you define and share your podcast identity — the way you want it heard.
Tone Sets the Mood
Tone is the emotional layer of your show. Whether you’re lighthearted, educational, or serious, being intentional with your tone keeps listeners engaged.

Listeners return when they feel comfortable and connected. A consistent tone builds trust — even subtle shifts can make a big difference.

💡 Blubrry helps: With detailed episode notes and show descriptions, you can set the tone before a listener ever hits play.
Personality Builds Connection
The podcasts people fall in love with have one thing in common — personality.

Your quirks, humor, or unique way of explaining things make your show stand out. That authenticity is what turns casual listeners into loyal fans.

Be genuine, not scripted:

 React naturally

 Tell stories from your own experience

 Let your enthusiasm and curiosity come through

💡 Blubrry helps: Our Pod2Vid tool lets your personality shine across platforms by turning your episodes into engaging, shareable videos.
Authentic ≠ Unpolished
Being authentic doesn’t mean being unprepared. You can sound natural and still respect your listener’s time.

Tips to balance both:

 Keep your delivery relaxed but focused

 Edit out long pauses or tangents

 Pay attention to pacing and transitions

Sounding like yourself is what keeps listeners coming back — sounding bored or unfocused is what drives them away.

💡 Blubrry helps: With Media Mastering and streamlined publishing tools, you can stay authentic while sounding your best every time.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussion and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call for a tech checkup with Mike (mike@blubrry.com).

Voice, Tone, and Personality: What Keeps Listeners Coming Back – PCI 458

This was Todd’s last episode of Podcast Insider, recorded on September 4th. Todd poured his heart into Blubrry's show and into serving the podcasting community, and we’re honored to share his final conversation here. We’ll be returning to the podcast most likely around mid-October. In the meantime, we want to thank all of our listeners for standing with us as we grieve, reflect, and decide the best way to move forward with the show.
Today's Hosts: Todd Cochrane and MacKenzie Bennett
Planning Podcast Seasons
Some podcasters, like Todd, prefer not to use seasons because they’ve seen how it can disrupt listener habits—especially with shows tied to weekly news or current events. But for many podcasters, seasons can provide structure, creative focus, and built-in opportunities to reset or experiment without losing momentum. The key is knowing your audience and your show’s format, then deciding whether a seasonal approach will help you deliver content more consistently and sustainably.
✅ Start With the Big Picture
Before you dive into episode ideas, take a step back and ask:

 What is the theme or goal of this season?
 Who is this season for—and what do they want to hear?
 How many episodes can you realistically commit to?

Seasons don’t have to be 10 or 12 episodes—some are just 3 to 6. The key is to choose a structure you can stick with and that your audience will appreciate.

💡 Blubrry helps: Use your Blubrry stats to look back at past performance. What topics resonated most? What formats kept listeners around? Let your data guide your next season.
✅ Brainstorm, Then Batch Plan
Once you’ve locked in your season theme or focus, start brainstorming topics. Don’t overthink it—jot down everything that fits.

Then organize your ideas by:

 Episode title or working title
 Main talking points or guest ideas
 Any time-sensitive topics that should go earlier in the season

Batch planning gives you a head start, so you're not scrambling week to week.

💡 Blubrry helps: With built-in episode drafting and scheduling tools, your podcast dashboard makes it easy to prep ahead and stay consistent.
✅ Book Guests (or Solo Prep) Early
If your season includes interviews, start reaching out to guests as early as possible. Provide a general timeline and ask about their availability over the next few weeks.

If you’re doing a solo season, block out time to record multiple episodes at once. This is key for staying on track.

💡 Blubrry helps: Need to find guests? Use Guest Match Pro, Blubrry’s creator connection platform, to match with qualified guests and message them directly.
✅ Set a Publishing Schedule—and Stick to It
Decide when your season will launch, how often episodes will drop (weekly, biweekly, etc.), and when it will wrap up.

Then share that schedule with your audience. This builds trust and anticipation—and it gives you clear milestones to work toward.

💡 Blubrry helps: Auto-publishing tools let you schedule your season in advance so episodes go live even when you’re not at your desk.
✅ Don’t Forget Promo & Wrap-Up Content
A season isn’t just the episodes—it’s also the buzz you build around it.

Plan content like:

 A trailer or teaser for the season
 Social media graphics or audiograms
 A wrap-up episode or blog post summarizing key takeaways

💡 Blubrry helps: Tools like Pod2Vid and your free podcast website help you create and share that extra content without starting from scratch.

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one tech checkup with Mike at mike@blubrr...

From Idea to Execution: Planning Your Next Podcast Season – PCI 457

Remembering Todd Cochrane, Podcast Hall of Famer and Blubrry CEO

On this special tribute episode of Podcast Insider, we honor the life, legacy, and impact of Todd Cochrane — our co-host, Podcast Hall of Famer, founder of Blubrry and RawVoice, long-time host of Geek News Central, author of one of the very first podcasting books, creator of the People’s Choice Podcast Awards, and co-host of The New Media Show for more than 13 years.
Todd’s contributions to podcasting were immeasurable. From launching one of the earliest shows in 2004 to championing open RSS feeds, podcaster independence, and fair monetization, he shaped the modern podcasting landscape. His leadership and conviction inspired countless creators, and his generosity left a lasting imprint on the global podcasting community.
In this heartfelt conversation — originally recorded for The New Media Show — host Rob Greenlee (Podcast Hall of Famer) is joined by a panel of voices who knew Todd best and witnessed his extraordinary journey:

 Rob Walch, VP of Podcaster Relations at Libsyn and fellow Podcast Hall of Famer
 Mike Dell, VP of Customer Relations at Blubrry and long-time collaborator
 Adam Curry, Podcast Hall of Famer and co-creator of podcasting

Together, they reflect on Todd’s path — from his Navy service to becoming a respected leader and advocate in podcasting. They share stories of his tireless work ethic, his unwavering belief in independent creators, his innovation in podcast monetization and measurement, and his vision for the future of the medium.
Todd’s final episode of Podcast Insider, recorded shortly before his passing, will be released soon as a lasting part of his voice and dedication to podcasters everywhere.
This episode is both a remembrance and a celebration of a man who helped build podcasting into what it is today. Todd’s voice may be gone, but the mission he dedicated his life to carries on.
💙 We invite the podcasting community to join us in honoring Todd’s memory by continuing to support open podcasting and independent creators, the causes he championed most.

New Media Show Remembers Todd Cochrane

What separates a casual podcast from a “professional” one—and does it really matter in 2025? In this episode of Podcast Insider, Todd, Mike, and MacKenzie break down what it means to be a professional podcaster, the different interpretations of the word “professional,” and how podcasters can level up their show without losing their authenticity. Whether you’re podcasting as a hobby or building a brand, we’ll help you understand the standards, expectations, and options available to you.
Today's Hosts: Mike Dell, Todd Cochrane and MacKenzie Bennett
And a happy Labor Day to all our podcasters.
✅ Professional = Purposeful
Being professional doesn’t necessarily mean making money or having sponsors. A professional podcast is:

 Consistent in its publishing
 Clear in its message or purpose
 Respectful of the listener’s time and experience

It’s more about intention than income. Plenty of unpaid shows are professional because they’re well-crafted and focused.

💡 Blubrry helps: With built-in tools for scheduling, show notes, and publishing, our dashboard helps keep your workflow organized and consistent.
✅ Where Quality Comes Into Play
Audio quality is often the first thing people think of when they hear “professional”—and yes, it matters. But you don’t need a studio or high-end gear.

Professional quality can come from:

 A quiet recording space
 Good mic technique
 Basic editing to remove distractions
 Clear intros and outros that help guide the listener

💡 Blubrry helps: We offer media mastering and transcripts that help polish your content for a more professional feel—without overcomplicating things.
✅ Is Your Podcast “For Fun” or “For Growth”?
This is where the “does it matter?” question comes in. If you’re just podcasting for fun, there’s no need to force yourself into a professional mold.

But if you want to:

 Attract sponsors or collaborators
 Grow your audience
 Be taken seriously in your industry

…then it’s worth aiming for a more professional approach.

💡 Blubrry helps: We give you access to IAB-certified podcast statistics, a customizable podcast website, and monetization options like programmatic ads and subscriptions.
✅ Professional Doesn’t Mean “Corporate”
Let’s be clear: professional ≠ boring.

You don’t need to lose your personality or niche style to be taken seriously. The most memorable podcasts are:

 Authentic
 Passionate
 Listener-focused
 Easy to follow

Think of professionalism as a framework—not a muzzle.

💡 Blubrry helps: Our tools adapt to your show, not the other way around. Whether you're niche, newsy, narrative, or nerdy—we’ve got you covered.

What Makes a Podcast “Professional”? (And Does It Matter?) – PCI 456

Promoting your podcast doesn’t have to feel awkward or salesy. In this episode of Podcast Insider, we share practical ways to talk about your show with confidence—whether you’re chatting with friends, posting on social media, or networking at events. You’ll learn how to highlight your purpose, use storytelling instead of pitches, and spark curiosity that leads people to want to listen—without ever sounding pushy.

Today's Hosts: Todd Cochrane and MacKenzie Bennett
✅ Lead With the Why, Not the Download Link
When talking about your podcast, start with why it exists—not just where to find it. People connect with purpose and personality more than self-promotion.

Instead of saying, “Hey, check out my podcast!” try:

 “I host a podcast about how small-town chefs are changing the food scene—ever heard of that movement?”
 “I’ve been interviewing people who left corporate jobs to start farms—it’s been eye-opening.”

Letting the conversation flow from what you’re passionate about makes people more likely to ask follow-up questions—and then they open the door to you sharing your link.

💡 Blubrry helps: Use your free podcast website or custom episode URLs to easily share your show when people do ask for it.
✅ Share Clips and Stories, Not Just “New Episode!” Posts
Instead of promoting a new episode with just the title or a generic link, pull out a powerful quote, a surprising moment, or a quick teaser.

Some ideas:

 “This guest turned their side hustle into a full-time gig—here’s how they did it.”
 “Our latest episode dives into what it’s really like to start over in your 40s.”

Use visuals like audiograms, quote graphics, or a short reel to give people a taste before asking them to commit to listening.

💡 Blubrry helps: Easily create short video teasers with Pod2Vid, and share them on social with your custom links.
✅ Think Conversations, Not Commercials
Whether you’re at a networking event or casually chatting online, focus on the person, not the pitch.

Ask them what kind of content they listen to.

 Share how your show relates to a topic they care about.
 Or invite them to give feedback on an idea you’re working on.

This approach builds connection and curiosity—without forcing the conversation toward a download.

💡 Blubrry helps: Your listener analytics show what’s resonating most, so you’ll know what topics spark real engagement.
✅ Make Your Show Easy to Talk About
If your podcast name, description, or purpose is confusing or overly vague, it’s hard for people to share it on your behalf.

Refine your elevator pitch so you (and others) can describe your show in one sentence.

Example:

 “It’s a weekly show about creative burnout—and how people push through it.”
 “The podcast shares short stories from first-time entrepreneurs—5-minute episodes, no fluff.”

💡 Blubrry helps: Hosting with us means your show is listed across major directories, making it easy for new listeners to find you—especially when they hear about you from someone else.

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike at todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.

How to Talk About Your Podcast Without Sounding Salesy – PCI 455

Whether you’re just starting out or refining your setup, great audio is the foundation of a great podcast. In today's episode of Podcast Insider, we share practical tips for getting professional-sounding results—covering mic choice, positioning, background noise reduction, recording formats, and techniques to boost your on-mic confidence. Follow these steps and you’ll sound clearer, warmer, and more engaging to your listeners.

Today's Hosts: Mike Dell and Todd Cochrane
🎧 Mic Tips for Your Best Podcast Sound

 Use the Right Mic (and Know How to Use It)

 A dynamic mic (like the Shure SM7B or Samson Q2U) is great for voice and podcasting.
 Speak into the correct side—usually the front, not the top.

 Mic Positioning Matters

 Stay about 2–3 inches from the mic.
 Use a pop filter or windscreen to reduce plosives (hard P and B sounds).
 Slightly angle the mic off-center from your mouth to avoid breath noise.

 Reduce Background Noise

 Record in a quiet, carpeted room with soft furnishings.
 Turn off fans, HVAC, and silence notifications.
 Consider a noise gate or suppression plugin if needed.

 Let Blubrry Master Your Audio Automatically

 Hosting customers can use Media Mastering by Auphonic, an add-on that automatically enhances your audio file during upload.

 It balances loudness, reduces background noise, and smoothes out small mic imperfections -- giving your episode a polished, professional sound without extra effort.

 Watch Your Levels

 Aim for -12dB to -6dB when recording. Avoid peaking (clipping).
 Use headphones to monitor while recording—this helps catch issues early.

 Record in WAV, Not MP3

 Always record in uncompressed formats (like WAV) for highest quality, then convert to MP3 for publishing.

 

 

 

🎤 Confidence Tips for Sounding Natural and Engaging

 Practice Before Recording

 Do a short “warm-up” session. Talk out loud about your topic for a few minutes off-mic.

 Practice your intro and key points—don’t wing it unless you’re a seasoned pro.

 Use Bullet Points, Not Scripts

 Reading can sound stiff. Instead, work from an outline so you sound natural and conversational.

 Smile When You Speak

 It changes your tone and helps you sound more warm and confident.

 Pause with Purpose

 Silence is powerful. Don’t rush. Short pauses give listeners time to absorb and give you time to breathe.

 Imagine Talking to One Person

 Picture your ideal listener. This keeps your delivery personal and focused—not like you’re broadcasting to a crowd.

 Listen Back & Improve

 Review your episodes occasionally. Note areas where you sound strongest—and where you can grow.

 Fake It 'Til You Sound It

 

 

 

 

 

 

 

 

 

 

 Confidence grows with repetition. Even if you’re nervous, keep showing up. You’ll find your voice over time.

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike at todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.

🎙️ Microphone Tips for Your Best Podcast Sound – PCI 454

In this episode of Podcast Insider, host Mike Dell talks with Vern Hume, creator of the long-running science fiction podcast Makeshift Stories. Since 2008, Vern has been crafting original, clean-rated audio stories that captivate listeners of all ages. Now releasing episodes monthly, Vern shares his passion for storytelling, the evolution of his show, and the technical craft behind creating immersive audio experiences.

Today’s Host: Mike Dell
Vern is our August Podcaster of the Month, where we explored the mysterious and imaginative worlds he creates in Makeshift Stories. Known for blending science fiction, fantasy, and the surreal, Vern’s stories invite listeners to fill in the gaps with their own imagination—earning him praise as “a slightly gentler but equally insightful Twilight Zone.”
Inside the Creative World of Makeshift Stories with Vern Hume
✅ About Makeshift Stories
Makeshift Stories is a monthly science fiction podcast featuring original tales that blend creativity, imagination, and high-quality production. Initially launched as a bi-monthly show for kids, it has evolved into content for an adult audience while remaining family-friendly. With over 300 episodes produced, Vern has recently scaled back to focus on both the podcast and his book project.

✅ Behind the Mic with Vern Hume
Vern’s love for audio storytelling began in childhood, inspired by radio dramas. His podcasting journey has been shaped by:

 
A commitment to original, high-quality audio fiction

 
Collaboration with multiple narrators to bring characters to life

 
A clean rating for accessibility to all listeners

 
Technical dedication to sound quality, using tools like an RME interface, ribbon mics, SM7B, and Isotope RX for post-production polishing

Vern prefers working with narrators rather than voicing stories himself, ensuring each episode meets his exacting production standards.

✅ The Craft of Podcasting
In the conversation, Vern and Mike explore:

 
The evolution of podcasting gear and software over the years

 
How AI is becoming part of creative processes (including Vern’s AI-inspired flash fiction)

 
The importance of focusing on content and audience over download stats

 
Why niche audiences can be more rewarding than chasing mass listenership

✅ Advice for New Podcasters
Vern encourages new creators to:

 
Prioritize storytelling and audience connection over numbers

 
Invest in quality audio setups and learn editing techniques

 
Be consistent but realistic with publishing schedules

 
Measure success in ways that matter personally, not just by metrics

Podcaster of the Month: August 2025
We’re proud to recognize Vern Hume as our Podcaster of the Month. His dedication to storytelling and the podcasting craft is an inspiration to creators everywhere. Read our blog post about it here.
🎧 Listen to Makeshift Stories at makeshiftstories.com

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike at todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.

The Journey of Makeshift Stories with Vern Hume – PCI 453

Guest Match Pro beta is now live!
In this episode of Podcast Insider, we introduce Guest Match Pro, Blubrry’s new platform built to connect creators, guests, and agencies. Whether you're a podcaster, coach, author, or media pro, Guest Match Pro helps streamline the process of finding and booking interviews across industries. We’re diving into what it does, who it’s for, and why now is the perfect time to join the beta—especially if you’re looking to grow your reach and collaborate more efficiently.
Today's Host: Todd Cochrane, MacKenzie Bennett, & Mike Dell

✅ What Is Guest Match Pro?
Guest Match Pro is Blubrry’s new creator connection platform designed to make it easier for people to collaborate. That includes:

 Creators who need guests for their show or channel
 Guests who want to be interviewed and featured
 Agencies managing multiple clients who want to get booked

It’s not just for podcasters—it’s for anyone who uses interviews to build content or visibility. You can search by category, content type, or niche, and match with relevant creators or guests in minutes.
✅ What You Can Do in the Beta
Guest Match Pro will very soon be available in beta, which means you’ll be able to:

 Build a public profile for yourself or your clients
 Choose your role(s): guest, creator, agency—or all three
 Filter and match with others based on shared interests or content goals
 Use built-in messaging to communicate and schedule
 Bookmark profiles, track connections, and manage your network

Agencies can manage multiple clients from a single dashboard, and individuals can toggle between guest and creator roles. And if you're a Blubrry hosting customer, Guest Match Pro is already integrated into your dashboard—no extra logins or setup required.
✅ Why Join Now
This is just the beginning. During beta, all creators can join for free—and Blubrry hosting customers will continue to get Guest Match Pro at no cost after the beta ends.

We're also actively collecting feedback from beta users. Your experience and suggestions will help shape future features and improvements, including enhancements to filtering, matching accuracy, and collaboration tools.

Now’s your chance to explore the platform, grow your network, and be part of building the next great tool for creators.
✅ It’s Not Just for Podcasters
Guest Match Pro is open to all types of creators:

 Coaches and consultants
 Authors on book tours
 Educators and speakers
 Radio hosts and livestreamers
 Agencies promoting expert clients

If interviews, exposure, or audience-building is part of your strategy—Guest Match Pro was built with you in mind.
Guest Match Pro Beta Feedback
We want to make this as seamless as possible, so please, if you're using the Guest Match Pro beta, fill out our feedback form so we can fix bugs, make changes and get the general feel for the user experience.

Provide feedback here.

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike at todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.

The Future of Connections: Guest Match Pro Unveiled – PCI 452

As podcasting becomes more competitive, a dedicated website isn’t just a nice-to-have — it’s a vital tool. In today’s episode of Podcast Insider, Mike Dell and Todd Cochrane revisit why having a podcast website can help you grow your audience, strengthen your brand, and create monetization opportunities.
In 2024 and beyond, a well-designed, functional website can set your show apart — but we’ll also cover reasons why you might not want one, depending on your goals and bandwidth.

Today’s Hosts: Mike Dell and Todd Cochrane

✅ Reasons to Have a Podcast Website
Your Show’s Central Hub – Your Moonbase Alpha

 
It’s the best place to send your listeners.

 
If your show disappears from podcast apps, fans still know where to find you.

SEO (Search Engine Optimization)

 
Helps your show get discovered when people search for your topics or guests.

 
Lets you create more detailed, searchable show notes.

Branding

 
Total control over the look, feel, and voice of your brand.

Audience Engagement

 
Include a forum, contact form, or email signup to build community and keep in touch.

Monetization

 
Promote sponsors, sell merch or services, and even run ads like AdSense.

Bonus Content & Resources

 
Add blogs, video content, transcripts, and links to additional resources.

Web Analytics

 
Use tools like Google Analytics to understand your audience’s behavior.

A Place for Everything

 
Podcast players

 
Episode archive or playlist

 
Contact info

 
Announcements

 
Merch store

 
Ads and sponsor details

 
Your services and products

🤔 Why You Might Not Want a Podcast Website
Time Constraints

 
Keeping a website updated does take effort.

Technical Skills

 
Not everyone is comfortable building a website — but it’s easier than you might think.

Cost

 
Domain registration and web hosting come with a price.

 
However, Blubrry includes a free podcast website with hosting.

Focus on Core Content

 
If you’d rather focus purely on the audio, that’s okay too.

Keeping It Simple

 
Sometimes simplicity is the best route.

Social Media Presence

 
If most of your audience engagement already happens on social media, a separate website may not be necessary.

Thanks for listening to Podcast Insider, you can subscribe to new episodes out every Monday.

The best place for support with any Blubrry product or service is our ticket system. Tickets give the whole team access vs. direct emails or calls. General podcasting discussions and more can be shared on the Blubrry Podcasting Facebook group.

Fill out our listener survey at surveys.blubrry.com/podcastinsider

Hosting customers can schedule a one-on-one call with Todd or a tech checkup with Mike at todd@blubrry.com and mike@blubrry.com

Stay tuned for more episodes and visit our website for the latest updates and resources.

New Media Show Remembers Todd Cochrane

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