Ice Ice Baby: How Saweetie Built Her Pretty B*tch Empire

This week on Networth and Chill, Vivian sits down with rapper, songwriter, and entrepreneur Saweetie to explore the finances behind building a multi-faceted empire in hip-hop and beyond. Learn how Saweetie transformed her viral social media presence and musical talent into multiple revenue streams, from chart-topping hits and record deals to lucrative brand partnerships with major companies like McDonald's and Morphe. Saweetie shares the financial strategies that helped her navigate the competitive music industry while expanding into fashion, beauty, and business ventures, including how she leveraged her platform to secure endorsement deals and launch her own entrepreneurial projects. Whether you're an aspiring artist or simply curious about the business side of the modern music industry, this episode reveals how social media savvy combined with strategic brand building can create lasting wealth in the entertainment world.

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