I Reverse Engineered the Perfect Business | Ep 614

Watch the YouTube version of this episode HERE

"You need to sell more customers. You need to make them worth more.” Today, Alex (@AlexHormozi) outlines strategies to enhance the value of a business, including cash flow, profitability, growth, and audit readiness, with a focus on reaching a 5 million EBITDA mark.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(2:37) - The 3 Important Variables

(4:10) - Leadership Team In Place Running Day To Day

(15:09) - Marketing Without The Face Of The Founder

(18:06) - Delivery Without The Face Of The Founder

(22:25) - Multiple Reliable Acquisition Channels

(31:36) - Reliable Recurring Revenue

(40:19) - Diverse Customer Base

(45:20) - Automated Metric Tracking

(52:22) - High Cash, Profitable, Growing

(59:38) - Audit Ready Financials

(1:03:29) - 5MM+ in EBITDA

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