Irene Bratsis

AI is rapidly transforming product management, presenting new challenges and business opportunities. As AI-driven solutions become more complex, product managers must bridge the gap between technological capabilities and business needs. This book provides a detailed roadmap for successfully building and maintaining AI-driven products, serving as an indispensable companion on your journey to becoming an effective AI product manager. In this second edition, you'll find fresh insights into generative AI, and responsible AI practices with the most relevant tools for building AI-powered products.

Authored by a leading AI product expert with years of hands-on experience in developing and managing AI solutions, this guide translates complex AI concepts into actionable strategies. Whether you're an aspiring AI PM or an experienced professional, this book offers a structured approach to defining AI product vision, leveraging data effectively, and aligning AI with business objectives. With new case studies and refined frameworks, this edition provides deeper insights into ethical AI, cross-functional collaboration, and deployment challenges.

By the end of this book, you’ll be equipped with the knowledge to drive AI product success with key techniques for identifying AI opportunities and managing risks in a rapidly evolving landscape.

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