עסקים וכלכלה
Stop Competing on Price is a differentiation manual to sell with dignity at fair prices. To extract the value your business generates. Many companies don't differentiate; and even if they do, fail at communicating it effectively. When a client doesn't perceive a difference, will decide based on price. In this book you will learn how to design and communicate your difference to stop competing on price. This is a book about differentiation. On how to transform an average business into a remarkable one. The problem is not to have a higher price, but not helping the client understand why. Don't be afraid of your competitors' price, but not being able to explain yours.
© 2017 Bien Pensado (ספר דיגיטלי ): 9783961645985
תורגם על ידי : Paul Jaramillo Birmaher
תאריך הוצאה
ספר דיגיטלי : 10 במרץ 2017
תגיות
עסקים וכלכלה
Stop Competing on Price is a differentiation manual to sell with dignity at fair prices. To extract the value your business generates. Many companies don't differentiate; and even if they do, fail at communicating it effectively. When a client doesn't perceive a difference, will decide based on price. In this book you will learn how to design and communicate your difference to stop competing on price. This is a book about differentiation. On how to transform an average business into a remarkable one. The problem is not to have a higher price, but not helping the client understand why. Don't be afraid of your competitors' price, but not being able to explain yours.
© 2017 Bien Pensado (ספר דיגיטלי ): 9783961645985
תורגם על ידי : Paul Jaramillo Birmaher
תאריך הוצאה
ספר דיגיטלי : 10 במרץ 2017
תגיות
היכנסו לעולם אינסופי של סיפורים
אין ביקורות עדיין
הורד את האפליקציה כדי להצטרף לשיחה ולהוסיף ביקורות.
עִברִית
ישראל