How do you grow your business when you don't have a marketing budget? How do you stand out in a busy world? And what if the answer is right in front of you? 'For me, the newsletter is the most important tool I have in building a global denim brand. Second only to the sewing machine.' So writes entrepreneur David Hieatt who has based his entire marketing strategy around a simple email newsletter. And it's worked. His company has grown into a creative global jeans business with a fiercely loyal community. Now, David shares his insight, strategy and methodology so you can do the same. In Do Open you will discover: -Why giving is your secret to success -How to get people's attention when time is your biggest competitor -Why creating beats sharing -How a small team can win Build community. Build your brand. Build long-term growth. Discover why the humble newsletter is pure and utter gold.

© 2020 Do Books (Audiobook): 9781907974458

Release date

Audiobook: 24 April 2020