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Scientific Advertising - Claude C. Hopkins

Scientific Advertising

Scientific Advertising

3.46 52 5 Autore: Claude C. Hopkins Narratore: Paul Jones
Disponibile come audiolibro.
This is the complete and unabridged audiobook Scientific Advertising read from the original book by Claude C. Hopkins. Scientific Advertising was written by the advertising genius in 1923 and is cited by many Advertising and Internet Marketing personalities such as David Ogilvy, Gary Halbert, and Jay Abraham as a "must-read" book. Hopkins used the techniques of testing and measuring the effectiveness of his ads by understanding and using the principles of psychology. After listening to this audiobook and applying the principles contained within you'll be more able to avoid paying for ineffective advertising.
Lingua: Inglese Categoria: Economia & Business Traduttore:

Più informazioni

Editore: Author's Republic
Pubblicato: 2017-09-13
Durata: 2H 4Min
ISBN: 9781518966811
Recensioni

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