Unleashing the Idea Virus
Unleashing the Idea Virus3,98 50 5 Scritto da: Seth Godin Letto da: Seth Godin
In Unleashing the Ideavirus, Godin examines how companies like Napster and Hotmail have successfuly launched ideaviruses. He offers a recipe for creating your own ideavirus, and shows how businesses can use ideavirus marketing to succeed in a world that doesn't want to hear it anymore from traditional marketers.
Più informazioniEditore: Simon & Schuster Audio
Durata: 2H 7Min