4.4
Economía y negocios
Foreword by Bill Gates
From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.
Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.
Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale.
© 2018 HarperCollins (Audiolibro): 9780008303662
Fecha de lanzamiento
Audiolibro: 9 de octubre de 2018
Tags
4.4
Economía y negocios
Foreword by Bill Gates
From the authors of New York Times bestsellers, The Alliance and The Start-up of You, comes a smart and accessible must-have guide for budding entrepreneurs everywhere.
Silicon Valley is renowned for its striking number of businesses which have grown from garage start-ups into global giants; Apple, Cisco, Google, HP and Intel to name a few. But what is the secret to their outstanding success? Hoffman and Yeh explain that it’s simple: they’ve learnt how to blitzscale.
Featuring case studies from numerous prominent tech businesses such as AirBnB and WeChat, this book offers a specific set of practices for catalysing and managing dizzying growth in bourgeoning start-ups. Prioritising speed over efficiency in an environment of uncertainty, Blitzscaling illustrates how businesses can accelerate to the stage in a company’s life cycle where the most value is generated. Using the framework provided by Hoffman and Yeh, readers will learn how to design business models which simultaneously support growth at a furious pace and capture the market, as well as how to navigate the necessary shifts in strategy needed at each level of scale.
© 2018 HarperCollins (Audiolibro): 9780008303662
Fecha de lanzamiento
Audiolibro: 9 de octubre de 2018
Tags
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Marisa
12 feb 2020
Excelente!
Ramon
29 nov 2022
Excelente libro para todo aquel que quiere entender mejor el mundo de los negocios en la actualidad. Expone casos de empresas reales muy interesantes, incluye consejos muy prácticos para todo tipo de emprendedores. Ampliamente recomendable.
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