Robert Okine

Ever stood frozen in a grocery aisle, paralyzed by 37 types of orange juice or milk options that require a PhD to decode? Welcome to America—the land of freedom, fries, and fifty wildly different grocery store experiences.

In this delightfully quirky road trip, Robert Okine trades tourist traps for frozen food sections and souvenir shops for snack aisles. With the eyes of a global nomad and the wit of your favorite stand-up comic, he journeys state by state—from California’s kale sanctuaries to Texas’ brisket emporiums, from Vermont’s maple-syrup serenity to Florida’s hot mess of sunshine and Spam.

Forget Michelin stars—this is a love letter to the humble grocery store, where culture, identity, and chaos collide under fluorescent lights. It’s anthropology with a shopping cart, humor with heart, and America like you’ve never seen it: through the absurd abundance of almond milks, the regional pride of ranch dressings, and the soulful confessions of hot bars and deli counters.

Whether you're a curious traveler, a cultural junkie, or just someone who’s ever yelled “WHY are there eight kinds of frozen waffles?”—this book is for you.

Grab your reusable bags, buckle your snack belt, and prepare to laugh, nod, and crave a cheese curd you’ve never tasted.

Because in the U.S.A., one thing’s for sure: you’ll always have options.

Kevin Clay

Fifty Options Press

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