The Tenant Freida McFadden
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给经理人每天看的营销学
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- Chinese
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Economy & Business
内容简介： 如果你得到了市场，你就等于得到了继续生存的权利；如果得不到市场，那就意味着企业即将迎来死亡。 《给经理人每天看的营销学》一书通过对当今最流行、最灵活、最实用的营销知识进行系统的分析与总结，并利用简练的语言，合理的结构向总经理朋友们展现一部足以令企业在市场竞争中脱颖而出并占得先机的营销兵法。 作者简介： 周伟光，著有《给经理人每天看的营销学》《厚黑做人 精明做事》等作品。从其作品来看，他在营销学领域有一定的研究和见解，能够将复杂的营销知识以通俗易懂的方式呈现给读者，为经理人提供实用的营销指导。
© 2025 天下书盟/SJPUBLISH (Ebook): 9787509806470
Release date
Ebook: 28 March 2025
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