Market Smart: Proven Low-Cost Strategies to Launch Your Book and Boost Sales

Transform Your Indie Author Journey with Smart, Budget-Friendly Marketing Tactics

Ready to break through the noise and boost your book sales without breaking the bank? This guide offers indie authors a clear, actionable path to launching and promoting their books using proven, low-cost strategies. Whether you're just starting out or looking to sharpen your marketing skills, you'll discover how to build a standout author brand, connect with your ideal readers, and craft campaigns that resonate–all while staying on budget.

Market Smart lays out practical steps to navigate the complex world of self-publishing with confidence. From identifying your audience and creating compelling book descriptions to leveraging social media, email marketing, and content creation, every chapter equips you with tools to expand your reach and attract loyal readers. The book reveals insider tips on generating authentic reviews, collaborating with fellow authors, and hosting engaging virtual events, helping you create buzz without costly investments.

With detailed guidance on low-cost advertising options like Amazon Ads and alternative platforms, you'll learn how to stretch every marketing dollar further. Plus, the importance of tracking your efforts and adjusting your tactics ensures your promotional activities stay effective over time. The included appendix offers a curated list of resources to simplify your journey.

If you want to turn your passion for writing into a sustainable career, this book empowers you to market smarter, not harder. It's the ultimate toolkit for indie authors seeking to launch successfully, build lasting visibility, and watch their sales grow–all while protecting your budget.

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Release date

Ebook: 24 October 2025