Lights Out: An Into Darkness Novel Navessa Allen
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Эстетика как код бренда: Привлекайте клиентов совершенным бизнес-продуктом
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Economy & Business
Риккардо Илли, бывший топ-менеджер компании Illy, рассказывает, как конкурировать на современном рынке, используя уникальные бизнес-принципы премиального итальянского бренда, проверенные на протяжении поколений. Несмотря на жесткую конкуренцию со стороны Starbucks и Coffee Bean, империя Illy оставалась на вершине кофейной индустрии благодаря приверженности истинным итальянским ценностям.
Узнайте секреты Illy, чтобы сделать нечто большее, чем просто отличный продукт.
© 2023 Манн, Иванов и Фербер (Ebook): 9785001958482
Translators: Кондуков Юрий
Release date
Ebook: 2 March 2023
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