IRB Media

Get the Summary of Matthew Dixon and Brent Adamson's The Challenger Sale in 20 minutes. Please note: This is a summary & not the original book. Original book introduction: In The Challenger Sale, Dixon and Adamson dig through mountains of research on thousands of sales reps to find what makes some reps exceptional performers in a complex sales environment. Packed with proven insights and practical guidelines for implementing the Challenger Sales Model, this book is the harbinger of a sales revolution that is long overdue. The Challenger Sale is a must-read for any salesperson, team leader, or senior executive.

Summary of Matthew Dixon and Brent Adamson's The Challenger Sale

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