Brad McLain

Offering a new lens on leadership and living, this research-based guide shows how to design experiences that can touch hearts, provoke minds, and change lives in powerful ways.

Transformative experiences are life events that change our sense of self in important ways. How do they work? What elements do they require? How can we learn to design them intentionally?

By embracing the research-based approach of ELVIS (the Experiential Learning Variables and Indicators System), this book details how to recast yourself as an Experience Design Leader, one that can provide those in your organization with the opportunities needed to reflect and grow as individuals.

Beginning with the ELVIS Framework, you will gain deep foundational insight into how transformative experiences work. And then with the ELVIS Toolkit, which includes seven practical design elements, you will have the key to unlocking these powerful experiences for yourself and others.

Whether you are new to the idea of designing experiences for others or are a seasoned veteran, ELVIS shows you how to tap into the psychology operating behind the most powerful and important experiences of our lives-those that shape who we are.

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