Robert Collier is the author of the successful self-improvement and metaphysical books focusing on the practical psychology of abundance, desire, faith, visualization, confident action, and personal development. Content: "Riches Within Your Reach" presents the compilation of four Collier's works, assembled with the goal of explaining the importance of mental visualization in accomplishing prosperity and success. Collier's concepts are consistent to what most books on achievement subscribe to such as power of thoughts, law of attraction and compensation. What sets him apart from the others is the level of detail, intellectual depth and spiritual directness. The works assembled in Riches Within Your Reach are, "The God in You," The Magic Word," "The Secret Power," and "The Law of the Higher Potential." "The Secret of the Ages" is an insightful book which deals with the power of the subconscious mind, asserting deep revelation regarding the power of thoughts, the mind, and universal supply. It addresses the spiritual, mental and financial areas of life, pointing the importance of the right mental attitude in present and future success. "The Robert Collier Letter Book" deals with copywriting and sales letters, explaining techniques, methods and the theory of letter writing which prove to be transferable to completely different times. The author presents plentiful examples of promotional letter writing from a bygone era which show the principles underlying the actual writing. Collier also discusses the interplay between marketing and business strategy, including accounting and product development. His samples provide highly relevant guidance for marketers.

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E-Kitap: 23 Mayıs 2021