Business WarsWondery
32. John Ferber – putting the dot-com in Advertising.com
- By
- Episode
- 34
- Published
- Dec 10, 2023
- Publisher
- 0 Ratings
- 0
- Episode
- 34 of 69
- Duration
- 31min
- Language
- English
- Format
- Category
- Economy & Business
John co-founded Advertising.com with his brother Scott in 1998 and sold it to AOL in 2004. For years it was the largest digital ad network and perfected CPM to CPC arbitrage and retargeting.More
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