How a NEW Discovery created a MASSIVE success from a previous failure | Ep 127

“No more half measures.” Today, Alex (@AlexHormozi) shares lessons and epiphanies from a recent failure, emphasizing the importance of processing emotions and learning from failure. He discusses the power of breaking beliefs to effectively sell services and avoid getting in front of a group and sucking.

Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast you’ll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from $100M to $1B in net worth.

Timestamps:

(0:57) - Reflection on a momentous failure.

(2:09) - Processing negative emotions and moving forward.

(3:39) - Lesson learned: no more half measures.

(5:23) - How to effectively sell your services.

(10:57) - Breaking beliefs before presenting solutions.

(12:13) - How I helped 34 gyms sign up in 60 minutes.

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