Striving for Excellence in the Middle School, with Dr. Darrell Potts

In this episode, we’re joined by Dr. Darrell Potts, Principal of Northridge Middle School in Charlotte, North Carolina. As an AVID alum, former AVID teacher, and now AVID-focused leader, Darrell shares how he’s cultivated a schoolwide culture rooted in the belief that every student is an achiever.

In fact, at Northridge Middle School, success is not an abstract ideal but rather a daily practice, fueled by a shared mantra: “We will strive for excellence in all that we do . . . because we are achievers.” Darrell embodies this belief in every facet of his leadership, using AVID as the framework to embed college and career readiness into the school’s culture. His approach centers on building systems that empower both students and teachers to believe in their potential and work toward it, one step at a time.

Whether it's through the Triple A initiative that rewards attitude, academics, and attendance, or the intentional use of student voice to shape school incentives, Darrell prioritizes relevance, recognition, and relational capacity. His advice to fellow educators is clear: Start small, lean on your network, and don’t be afraid of the struggle because without it, there’s no progress. This episode offers powerful insights for leaders looking to build a culture where excellence isn’t just expected, it’s achieved. Visit AVID Open Access to learn more.