3.8
الإدارة والأعمال
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It’s essential reading for anyone with a stake in the world’s most exciting marketplace.
© 2012 HarperAudio (دفتر الصوت ): 9780062262714
تاريخ الإصدار
دفتر الصوت : 11 ديسمبر 2012
3.8
الإدارة والأعمال
Here is the bestselling guide that created a new game plan for marketing in high-tech industries. Crossing the Chasm has become the bible for brining cutting-edge products to progressively larger markets. This revised and updated edition provides new insights into the realities of high-tech marketing, with special emphasis on the Internet. It’s essential reading for anyone with a stake in the world’s most exciting marketplace.
© 2012 HarperAudio (دفتر الصوت ): 9780062262714
تاريخ الإصدار
دفتر الصوت : 11 ديسمبر 2012
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Imad
11 سبتمبر 2022
A good approach for traditional new product marketing, with the new technologies and methodologies, the approach is outdated.
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