Economia & Negócios
Kieran Levis tells the stories of some of the most innovative businesses of recent times to explain how a few succeeded - when so many failed - in creating entirely new markets and dominating them. He shows how Amazon and Google rose from nothing to enormous heights, whilst IBM, Kodak and AOL plummeted from them; how Nokia and Sky bounced from near-bankruptcy to global leadership; and charts the incredible rise and fall and rise again of Apple. Told with clarity, wit and pace, these dramatic stories reveal what it was about a few winners that enabled them to hold onto their prizes, whilst the absence of these qualities crippled the losers.
© 2009 Atlantic Books (Ebook ): 9781848873131
Data de lançamento
Ebook : 1 de junho de 2009
Economia & Negócios
Kieran Levis tells the stories of some of the most innovative businesses of recent times to explain how a few succeeded - when so many failed - in creating entirely new markets and dominating them. He shows how Amazon and Google rose from nothing to enormous heights, whilst IBM, Kodak and AOL plummeted from them; how Nokia and Sky bounced from near-bankruptcy to global leadership; and charts the incredible rise and fall and rise again of Apple. Told with clarity, wit and pace, these dramatic stories reveal what it was about a few winners that enabled them to hold onto their prizes, whilst the absence of these qualities crippled the losers.
© 2009 Atlantic Books (Ebook ): 9781848873131
Data de lançamento
Ebook : 1 de junho de 2009
Entre em um mundo infinito de histórias
Nenhuma avaliação ainda
Baixe o aplicativo para se juntar à conversa e adicionar comentários.
Português
Brasil