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Joanna Penn

The Creative Penn Podcast For Writers

How do you stand out as an author when thousands of books are published every day? What's the difference between having a logo and having a real brand that sells books? Is it possible to maintain your authentic voice while appealing to genre readers who seem more loyal to categories than authors? With Steve Brock […]

The post Brand Something Beautiful: How Authors Can Stand Out In A Crowded Market with Steve Brock first appeared on The Creative Penn.

Brand Something Beautiful: How Authors Can Stand Out In A Crowded Market with Steve Brock

How do you know when it's time to wrap up one phase of your life and move on to the next? What's the secret to staying connected as a writer when you're working alone? And if you have multiple passions and endless ideas, how do you actually finish things instead of constantly starting new projects? […]

The post How to Pivot Careers, Co-Write Books, And Stay Connected As A Remote Creative With Pilar Orti first appeared on The Creative Penn.

How to Pivot Careers, Co-Write Books, And Stay Connected As A Remote Creative With Pilar Orti

Have you optimized the seven essential elements of your Amazon book page before you even consider marketing? Are you making the most of A+ content, and advertising with Amazon? Amazon Ads expert Geoff Affleck gives his tips. In the intro, potential TikTok US changes [BBC]; Special editions [Written Word Media]; Self-Publishing with Dale Kickstarter books; […]

The post Amazon Advertising For Books With Geoff Affleck first appeared on The Creative Penn.

Amazon Advertising For Books With Geoff Affleck

Are you truly procrastinating, or are you protecting yourself from uncomfortable emotions? What if the real reason you're not finishing your book has nothing to do with laziness or lack of motivation? Colleen Story explores the types of procrastination that keep writers stuck and how you can move past them into success. In the intro, […]

The post Overcoming Procrastination With Colleen M. Story first appeared on The Creative Penn.

Overcoming Procrastination With Colleen M. Story

What are the challenges of writing and publishing books for children? How can you publish high-quality books and still make a profit? How can you market books to children effectively in a scalable manner? Darcy Pattison gives her tips. In the intro, Novel Writing November; Business models and ethics for authors [Self-Publishing with ALLi]; AI-Assisted […]

The post Writing, Self-Publishing And Marketing Books For Children With Darcy Pattison first appeared on The Creative Penn.

Writing, Self-Publishing And Marketing Books For Children With Darcy Pattison

What if the key to finding your authentic voice as a writer lies in exploring someone else's fictional world first? How can multi-passionate creators manage multiple brands without losing their sanity? KimBoo York reveals how fanfiction can be a powerful training ground for original fiction, and why being your “weird self” is more valuable than […]

The post Writing Fan Fiction, And Multi-Passionate Creativity With KimBoo York first appeared on The Creative Penn.

Writing Fan Fiction, And Multi-Passionate Creativity With KimBoo York

How do you know when an idea should become a poem or a short story instead of a longer work? How can indie authors publish and market poetry and short fiction in today's market? Joanna Penn and Orna Ross explore the creative processes, and the business behind writing short-form work, and discuss why being authentically […]

The post Writing And Publishing Short Stories And Poetry With J.F. Penn And Orna Ross first appeared on The Creative Penn.

Writing And Publishing Short Stories And Poetry With J.F. Penn And Orna Ross

What if you could turn a monthly writing challenge into a successful book collaboration—all while recording the entire creative process as a podcast? What if hand-selling locally sells more books than online marketing? Clay Vermulm talks about his creative and business processes. In the intro, Spotify’s new ‘Follow Along’ Feature for some audiobooks [Publishing Perspectives]; […]

The post Writing Short Stories, Publishing Collaboration, And Podcasting, With Clay Vermulm first appeared on The Creative Penn.

Writing Short Stories, Publishing Collaboration, And Podcasting, With Clay Vermulm

What happens when you fall in love with a book that deserves a wider audience but has never been translated into English? How do you navigate international copyright law, multiple publishers, and estate permissions when you have no translation experience? Dani James shares her journey from discovering a powerful Flemish memoir in her childhood home […]

The post The Art And Business Of Literary Translation With Dani James first appeared on The Creative Penn.

The Art And Business Of Literary Translation With Dani James

What marketing principles remain true regardless of the tools you use? What are the different ways you can market your book, whatever your genre? In this episode, I share two chapters from my audiobook, Successful Self-Publishing, Fourth Edition. In the intro, Pricing strategies on The Biz Book Broadcast; What to do Three Years Before your […]

The post Book Marketing Tips For Fiction And Non-Fiction Authors With Joanna Penn first appeared on The Creative Penn.

Book Marketing Tips For Fiction And Non-Fiction Authors With Joanna Penn

How will generative AI change search and book discoverability in the years ahead? How can you make sure your books and your author website can be found in AI tools like ChatGPT? Thomas Umstattd Jr. joins me to discuss Generative Engine Optimisation (GEO) and how it will replace traditional SEO marketing. I first covered this […]

The post Book Discoverability In An Age Of AI. GEO For Authors With Thomas Umstattd Jr. first appeared on The Creative Penn.

Book Discoverability In An Age Of AI. GEO For Authors With Thomas Umstattd Jr.

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