As the international economy has grown and developed greater and greater interlocking relationships, the practices of counterfeiting and IP theft have likewise expanded, both in scale and sophistication. And despite major and persistent efforts by law enforcement agencies and private enterprises alike, these criminal practices remain major causes for concern for any company with a recognizable brand. In Counterfeits, War Stories and Lessons Learned, Christopher T. Macolini provides brand owners and investigators with a reliable roadmap for conducting professional operations against these threats. With over three decades of experience, Chris has compiled a vast knowledge of anticounterfeiting, IP-theft and investigative techniques to educate brand owners and investigators alike. Using a mix of practical advice and descriptions of his real-life professional experiences, he presents invaluable guidance to conduct successful campaigns against those who threaten the hard-won value of brand-name products and their owners.

© 2019 eBookIt.com (ebook ): 9781456632779

Fecha de lanzamiento

ebook : 4 de febrero de 2019