Aaron Hayes

Are you a startup founder pouring your heart and soul into an audacious idea, yet feeling stuck in a whirlwind of endless hustle without real momentum? You see the market’s immense potential but face fierce competition and the harsh reality of startup failure rates. You’ve got the product and passion—what you need is a clear roadmap to turn your spark into a sustainable blaze.

Escape Velocity is your ultimate startup growth playbook. Drawing on deep insights into the entrepreneurial landscape, Kai Zhang guides you through a proven framework to navigate chaos, make intentional strategic decisions, and scale sustainably. This is not about quick hacks—it’s about building a system for lasting success.

Inside, you’ll learn how to:

 • Craft a scalable business model with clear revenue streams.
 • Master market positioning and competitive advantage.
 • Acquire and retain customers with high-ROI strategies.
 • Leverage data and metrics to drive decisions.
 • Secure funding and manage cash flow effectively.
 • Build a high-performing, mission-driven team.
 • Optimize operations and processes for growth.
 • Form strategic partnerships to amplify your impact.

Structured around the Five Pillars of Sustainable Growth—Strategic Foundation, Product/Market Fit, Customer Acquisition & Retention, Operational Excellence, and Team & Culture—this book arms you with the mindset, tools, and strategies to propel your startup beyond survival into market dominance.

Stop confusing activity with progress. It’s time to play chess in a world of checkers. Start building something remarkable—achieve your escape velocity.

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