IRB Media

Please note: This is a companion version & not the original book. 

#1 The concept of the Visionary within an organization is one of the great breakthroughs experienced by clients. Understanding and implementing this concept is both eye-opening and empowering.

#2 As a Visionary, you are extremely passionate about your product, service, company, and customers. You are extremely entrepreneurial, a creator, and likely a founder of your firm. You have lots of ideas, and those few great ideas keep the organization growing.

#3 As a Visionary, you are great with Research and Development for new products and services. You always have a pulse on the market/industry, and you see things that others can't. This positions you perfectly to create and champion the company vision.

#4 The traits of a Visionary are very consistent. They typically: founding the company, having lots of ideas, being strategic thinkers, seeing the big picture, researching and developing new products and services, managing big external relationships, and inspiring people.

Summary of Gino Wickman & Mark C. Winters's Rocket Fuel

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