IRB Media

Please note: This is a companion version & not the original book. Book Preview: 

#1 Art wants quality, while business wants profit. Great artists fight for quality expenditures, while successful businessmen fight against them.

#2 The Gift explains why artists don’t make money: because art is a gift, and anything that is not a gift in some sense is not art. In the market economy, profits start to demand giving less and charging more.

#3 The art of the genius is not rewarded by capitalism. The art of the entrepreneur is not appreciated by society. The art of the artisan is not appreciated by society, and yet it is the only way to make a living as an artist.

#4 The artist who sells his own creations must develop a more subjective feel for the two economies and his own rituals for keeping them apart and bringing them together. He must be able to disengage from the work and think of it as a commodity, while also remembering that it is worth more than just money.

Summary of Elizabeth Hyde Stevens's Make Art Make Money

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