Lisa L. Bray

Social media makes starting a business look easy. Reality? 70% of startups fail within 10 years, leaving founders frustrated and financially drained.

This book isn't about chasing empty dreams.

I'm here to help you build real businesses that create positive impact — rooted in purpose, not hustle culture. Entrepreneurship should be a journey of self-discovery, value creation, and personal growth.

Inside, you'll discover:

Unmask the Dangers: • Why the "get rich quick" mentality fails — and how to build a 
sustainable, ethical business.Build Your Foundation: • Develop 
discipline, resilience, • and a 
lifelong learner’s mindset • — the real keys to success.
Master the Craft: • Practical strategies for 
identifying your core idea, • building essential skills, and staying 
focused and adaptable.Beyond the Bottom Line: • How your business can 
positively impact • communities and create a 
better future.
Packed with:

✔️ Clear advice and actionable tips from a seasoned entrepreneur with nearly 20 years of experience.

✔️ Real-life examples and inspiring stories to guide your path.

✔️ Valuable resources like online courses, podcasts, and mentorship opportunities.

P.S. Don't start your entrepreneurial journey unprepared. Invest in yourself, and build a foundation for lasting success!

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