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논픽션
“A SUPERB book […] by one of the profound thinkers in our field [behavioral economics].” – Michal G. Bartlett on the second edition
“Luca’s book was so helpful to my work. Opened my eyes up to some more reasons why change is so hard.” – Chris Murman on the first edition
“So insightful with common sense applications of complexity and the ability to communicate clearly!!” – Bob Klapetzky
Seen on Nudgestock.
Reviews of Luca Dellanna's previous books
"Absolutely brilliant." – Alberto Pisanello
"A very thoughtful piece of writing, deep and wiring!" – David Krejca
"A thoughtfully written book in very straightforward language." – A.L. Peevey
"Very good book. Read it in in two evenings. Great insights straight to the point (not the usual self-help babble). Highly recommended."
"One of the best works I have read in that matter (I have read a few) and it's surprising how realistically he depicts the condition." – Manel Vilar (on Luca's book on autism)
"A profound, useful and insightful book" – Lorenzo Dragani
THE BOOK
At a first look, human behavior seems an inexplicable mess. Why do we behave irrationally? Why is change so hard? What is happiness and why does it seem to escape us?
The Control Heuristic offers a new perspective to answer these questions and provides a guiding light to understand the subconscious processes that guide our behavior.
Luca Dellanna, author of 5 books, writes here a revealing journey into the true motivations for human behavior. Understanding how the human mind really works is the first step to personal change. Suddenly, the frustrating becomes clear and the complex becomes simple.
© 2020 Luca Dellanna (전자책): 6610000268481
출시일
전자책: 2020년 7월 31일
태그
국내 유일 해리포터 시리즈 오디오북
5만권이상의 영어/한국어 오디오북
키즈 모드(어린이 안전 환경)
월정액 무제한 청취
언제든 취소 및 해지 가능
오프라인 액세스를 위한 도서 다운로드
친구 또는 가족과 함께 오디오북을 즐기고 싶은 분들을 위해
2-3 계정
무제한 청취
2-3 계정
무제한 청취
언제든 해지하실 수 있어요
2 개 계정
17900 원 /월한국어
대한민국