خطوة إلى عالم لا حدود له من القصص
كتب واقعية
Explore the art and science of how to create and curate transformational events
In an age of deep fakes and misinformation, business and professional events are more important than ever before. Live events are where real people have authentic conversations, where trust can flourish. They convene communities, create connections and host conversations, and ultimately they can change the world.
Events have been elevated around the boardroom table: they’re no longer simply a cost centre, but drivers of revenue and purpose. They have the power to inspire world leaders, change government policy and transform the conversation in sectors from immunology to indigenous rights. But creating such purposeful, transformational events is a strategic, not a tactical undertaking. The Chief Event Officer’s Playbook offers a blue print for a new generation of events; purpose-led, outcome-driven and aligned to organizational goals.
Drawing on her decades of experience across a wide range of events - media-owned, commercial events, corporate, non-profit and association – Sasha Frieze has created the essential guide for CevOs, aspiring CevOs, Event Directors and Planners, CMOs, boards and anyone exploring the strategic power of events for their organization.
© 2025 Practical Inspiration Publishing (كتاب إلكتروني): 9781788606936
تاريخ النشر
الكتاب الإلكتروني: ١٧ نوفمبر ٢٠٢٥
الوسوم
أكثر من 200000 عنوان
وضع الأطفال (بيئة آمنة للأطفال)
تنزيل الكتب للوصول إليها دون الاتصال بالإنترنت
الإلغاء في أي وقت
قصص لكل المناسبات.
34.99 ريال /شهر
1 حساب
استماع بلا حدود
إلغاء في أي وقت
قصص لكل المناسبات.
299 ريال /سنة
1 حساب
استماع بلا حدود
إلغاء في أي وقت
قصص لكل المناسبات.
192 ريال /6 شهر
1 حساب
استماع بلا حدود
إلغاء في أي وقت
عربي
المملكة العربية السعودية
