The world is changing

It’s no secret we’re in a world of constant disruption. The ability to attract and retain customers, the onset of digital and social platforms along with attracting talent and the impact of globalisation means the old days of opening your doors and putting the shingle out front has long gone.

Business is tough

With over 50% of businesses failing in the first 5 years, there’s no doubt that the pressure to perform is ever increasing. Most new business owners say they’re exhausted, over whelmed and lost on how to create the business of their dreams. For those who have the goal of becoming a successful entrepreneur, it’s absolutely crucial to understand and develop the skills for running a business so that it doesn’t become the entrepreneurial nightmare.

Get it right from the start

The glamourous side of entrepreneurism can be misleading for the novice. Whilst having a business can mean achieving the goal of ultimate freedom, there is a lot to do to get there. Work life balance is redefined and the challenge to get the balance right means getting control of your business before it gets control of you. If you can do this you’ll have a better business and better life!

© 2022 Brisbane Audiobook Production (Audiobook): 9781667940151

Release date

Audiobook: 17 January 2022