Listen and read

Step into an infinite world of stories

  • Read and listen as much as you want
  • Over 1 million titles
  • Exclusive titles + Storytel Originals
  • 7 days free trial, then €9.99/month
  • Easy to cancel anytime
Subscribe Now
Details page - Device banner - 894x1036
Cover for The Book of Business Awesome / The Book of Business UnAwesome: How Engaging Your Customers and Employees Can Make Your Business Thrive

The Book of Business Awesome / The Book of Business UnAwesome: How Engaging Your Customers and Employees Can Make Your Business Thrive

Duration
5H 49min
Language
English
Format
Category

Economy & Business

UnAwesome is UnAcceptable.

The Book of Business Awesome is designed as two short books put together. Covering key business concepts related to marketing, branding, human resources, public relations, social media, and customer service, The Book of Business Awesome includes case studies of successful businesses that gained exposure through being awesome and effective. This book provides actionable tools enabling listeners to apply the concepts immediately to their own businesses. The flip side of the book, The Book of Business UnAwesome, shares the train-wreck stories of unsuccessful businesses and showcases what not to do.

● Key concepts include the power of peripheral referrals and how to create content for your "third circle"

● Explains how to re-recruiting your employees and re-court your customers

Ensure that your business remains awesome, instead of unawesome, and apply these awesomely effective strategies to your business today.

© 2023 Ascent Audio (Audiobook): 9781663730541

Release date

Audiobook: August 22, 2023

Others also enjoyed ...

  1. The Case Study Handbook, Revised Edition: A Student's Guide
    The Case Study Handbook, Revised Edition: A Student's Guide William Ellet
  2. Get Scrappy: Smarter Digital Marketing for Businesses Big and Small
    Get Scrappy: Smarter Digital Marketing for Businesses Big and Small Nick Westergaard
  3. Jolt!: Get the Jump on a World That's Constantly Changing
    Jolt!: Get the Jump on a World That's Constantly Changing Phil Howard Cooke
  4. Tested: Reflections and conversations on leadership and resilience with Julia Gillard, Nedd Brockmann & Prof. Richard Scolyer, FINALIST at the Aust: The remarkable power of resolve
    Tested: Reflections and conversations on leadership and resilience with Julia Gillard, Nedd Brockmann & Prof. Richard Scolyer, FINALIST at the Aust: The remarkable power of resolve Pat Cummins
  5. The Opportunity Index: A Solution-Based Framework to Dismantle the Racial Wealth Gap
    The Opportunity Index: A Solution-Based Framework to Dismantle the Racial Wealth Gap Gavin Lewis
  6. Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business
    Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business Jeanne Hopkins
  7. How to Price Effectively: A Guide for Managers and Entrepreneurs
    How to Price Effectively: A Guide for Managers and Entrepreneurs Utpal Dholakia
  8. Listen First!: Turning Social Media Conversations Into Business Advantage
    Listen First!: Turning Social Media Conversations Into Business Advantage Stephen D. Rappaport
  9. Story of Successful Handshake
    Story of Successful Handshake Tanmay Ratnaparkhi
  10. Failure Management: Malfunctions of Technologies, Organizations, and Society
    Failure Management: Malfunctions of Technologies, Organizations, and Society William B. Rouse
  11. Mission Impact : Breakthrough Strategies for Nonprofits: Breakthrough Strategies for Nonprofits
    Mission Impact : Breakthrough Strategies for Nonprofits: Breakthrough Strategies for Nonprofits Robert M. Sheehan
  12. If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity
    If You Build It Will They Come?: Three Steps to Test and Validate Any Market Opportunity Rob Adams
  13. Leading with Noble Purpose: How to Create a Tribe of True Believers
    Leading with Noble Purpose: How to Create a Tribe of True Believers Lisa Earle McLeod
  14. The Clarity Principle: How Great Leaders Make the Most Important Decision in Business (and What Happens When They Don't)
    The Clarity Principle: How Great Leaders Make the Most Important Decision in Business (and What Happens When They Don't) Chatham Sullivan
  15. The Come Back Culture: 10 Business Practices That Create Lifelong Customers
    The Come Back Culture: 10 Business Practices That Create Lifelong Customers Jonathan Malm
  16. Where Winners Live: Sell More, Earn More, Achieve More Through Personal Accountability
    Where Winners Live: Sell More, Earn More, Achieve More Through Personal Accountability Dave Porter
  17. The Curriculum: Everything You Need to Know to Be a Master of Business Arts
    The Curriculum: Everything You Need to Know to Be a Master of Business Arts Stanley Bing
  18. How to Hire A-Players: Finding the Top People for Your Team- Even If You Don't Have a Recruiting Department
    How to Hire A-Players: Finding the Top People for Your Team- Even If You Don't Have a Recruiting Department Eric Herrenkohl
  19. The Benevolent Dictator: Empower Your Employees, Build Your Business, and Outwit the Competition
    The Benevolent Dictator: Empower Your Employees, Build Your Business, and Outwit the Competition Michael Feuer
  20. Income Generating Solutions: How to Create a River of Extra Cash Flow!
    Income Generating Solutions: How to Create a River of Extra Cash Flow! John Cummuta
  21. Extraordinary Outcomes: Shaping an Otherwise Unpredictable Future
    Extraordinary Outcomes: Shaping an Otherwise Unpredictable Future Iris R. Firstenberg
  22. Let's Close a Deal: Turn Contacts into Paying Customers for Your Company, Product, Service or Cause
    Let's Close a Deal: Turn Contacts into Paying Customers for Your Company, Product, Service or Cause Christine Clifford
  23. The Ask : How to Ask for Support for Your Nonprofit Cause, Creative Project or Business Venture: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture
    The Ask : How to Ask for Support for Your Nonprofit Cause, Creative Project or Business Venture: How to Ask for Support for Your Nonprofit Cause, Creative Project, or Business Venture Laura Fredricks
  24. The Contrarian's Guide to Leadership
    The Contrarian's Guide to Leadership Steven B. Sample
  25. Positively Geared
    Positively Geared Lloyd Edge
  26. Who's in the Room?: How Great Leaders Structure and Manage the Teams Around Them
    Who's in the Room?: How Great Leaders Structure and Manage the Teams Around Them Bob Frisch
  27. Skills for Career Success: Maximizing Your Potential at Work
    Skills for Career Success: Maximizing Your Potential at Work Elaine Biech
  28. Awesomely Simple: Essential Business Strategies for Turning Ideas Into Action
    Awesomely Simple: Essential Business Strategies for Turning Ideas Into Action John Spence
  29. NOT Accountable: Rethinking the Constitutionality of Public Employee Unions
    NOT Accountable: Rethinking the Constitutionality of Public Employee Unions Philip K. Howard
  30. Well Connected: An Unconventional Approach to Building Genuine, Effective Business Relationships
    Well Connected: An Unconventional Approach to Building Genuine, Effective Business Relationships Greg Lewis
  31. Smart Skills: Building Career Success
    Smart Skills: Building Career Success Anthony Jacks
  32. Decision-Driven Analytics: Leveraging Human Intelligence to Unlock the Power of Data
    Decision-Driven Analytics: Leveraging Human Intelligence to Unlock the Power of Data Bart De Langhe
  33. Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements
    Successful Black Entrepreneurs: Hidden Histories, Inspirational Stories, and Extraordinary Business Achievements Steven Rogers
  34. Selling The Intangible: Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business
    Selling The Intangible: Turn Your Knowledge into Income. Generate Predictable Profits. Build a Wildly Successful Digital Product Business Meera Kothand
  35. When the Headline Is You: An Insider's Guide Handling The Media: An Insider's Guide to Handling the Media
    When the Headline Is You: An Insider's Guide Handling The Media: An Insider's Guide to Handling the Media Jeffrey Leeson
  36. Pivot Points: Five Decisions Every Successful Leader Must Make
    Pivot Points: Five Decisions Every Successful Leader Must Make Julia Tang Peters
  37. Lead with Hospitality: Be Human. Emotionally Connect. Serve Selflessly.
    Lead with Hospitality: Be Human. Emotionally Connect. Serve Selflessly. Taylor Scott
  38. Why Are We Bad at Picking Good Leaders? A Better Way to Evaluate Leadership Potential
    Why Are We Bad at Picking Good Leaders? A Better Way to Evaluate Leadership Potential Jeffrey Cohn
  39. The Offsite: A Leadership Challenge Fable
    The Offsite: A Leadership Challenge Fable Robert H. Thompson
  40. Mastering the Virtual Sale: 7 Strategies to Explode Your Business in the New Economy
    Mastering the Virtual Sale: 7 Strategies to Explode Your Business in the New Economy Kerry Johnson, MBA, PhD
  41. A Fine Line: How Design Strategies Are Shaping the Future of Business
    A Fine Line: How Design Strategies Are Shaping the Future of Business Hartmut Esslinger
  42. The Resilient Founder: Lessons in Endurance from Startup Entrepreneurs
    The Resilient Founder: Lessons in Endurance from Startup Entrepreneurs Mahendra Ramsinghani
  43. Mixed: Embracing Complexity by Uncovering Your God-led Identity
    Mixed: Embracing Complexity by Uncovering Your God-led Identity Eli Bonilla Jr.
  44. All Hands on Deck: 8 Essential Lessons for Building a Culture of Ownership
    All Hands on Deck: 8 Essential Lessons for Building a Culture of Ownership Joe Tye
  45. The Art of the Pitch: Persuasion and Presentation Skills that Win Business
    The Art of the Pitch: Persuasion and Presentation Skills that Win Business Peter Coughter

This is why you’ll love Storytel

  • Listen and read without limits

  • 800 000+ stories in 40 languages

  • Kids Mode (child-safe environment)

  • Cancel anytime

Unlimited stories, anytime

Unlimited

Listen and read as much as you want

9.99 € /month

7 days free
  • Offline Mode

  • Kids Mode

  • Cancel anytime

Try now