Permission Marketing: Turning Strangers into Friends, and Friends into Customers Seth Godin
Small Is the New Big: And Other Riffs, Rants, and Remarkable Business Ideas
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- 7 h 31 m
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Big business used to be a good thing. Big meant economies of scale, lots of resources, and more power. Big meant better.
Then small happened.
Seth Godin, the avant-garde marketer and international bestselling author, explores how small companies with targeted ideas and savvy marketing are turning out to be the next "big" thing.
© 2006 HighBridge Audio (Audiolibro): 9781598871050
Fecha de lanzamiento
Audiolibro: 24 de julio de 2006
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