Understanding People：A Practical Guide to Social Psychology

Description： "You earnestly try to make friends but are ignored; You aim to achieve great things but are underestimated; You go to great lengths to connect with others, yet they remain indifferent to you. Others fail to see your value, leaving you feeling unappreciated; Your strengths are not recognized, rendering you ineffective; You feel like an unnoticed shadow, lacking presence in the crowd. If you can't address these issues, you become the problem! Being frequently ignored and feeling invisible in this era of social capital is incredibly daunting. Interpersonal relationships, simply put, involve how you treat others and how they respond to you; handling complex situations: what to say in various scenarios, and what strategies to use in different circumstances. 'A Practical Guide to Social Psychology' explains the strategies and techniques of social interactions." Author Biography： Yin Zhicheng

Yin Zhicheng is a certified international senior trainer by the International Certification Center for Professional Management. He is also a certified senior speech trainer and senior corporate trainer by the China Human Resources Occupational Skills Education Management Center and the China International Talent Qualification Certification Management Center. Additionally, he holds a National Standardized Examination Alliance Certification (NSAC) as a senior psychological counselor.

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