Écouter et lire

Entrez dans un monde infini d'histoires

  • Lire et écouter autant que vous le voulez
  • Plus d'un million de titres
  • Titres exclusifs + créations originales Storytel
  • 14 jours d'essai gratuit, puis 9,99 € par mois
  • Annulation facile à tout moment
Essayer gratuitement
Details page - Device banner - 894x1036
Cover for Finding Your Brand True North: How To Lead With Purpose, Direction And Meaning

Finding Your Brand True North: How To Lead With Purpose, Direction And Meaning

Durée
6h 39min
Langue
Anglais
Format
Catégorie

Économie et commerce

Business owners, entrepreneurs and leaders offer extraordinary services and solutions but when it comes to marketing their message, many are treading a rocky road of success with rough peaks and gloomy valleys of uncertainty.

Let's not beat around the bush...no matter how much a business invests in a brand it no one is motivated to follow the plan everyone will go off in different directions and in a noisy and unpredictable world, leading businesses cannot afford to get lost. It's time to get back on track so you can CONFIDENTLY stand out from the crowd as the respected leader with a recognised reputation.

Finding Your Brand True North gives you meaning for every message, making it easy to explain what makes your brand different and why someone should choose you. It gives you a compass and the right direction to MAP out your marketing.

Discover the brand stories and Neurobranding science behind world-leading and local brands so you can create a powerful personal and business brand profile, making promoting you and your services a walk in the park!

© 2024 Lauren Clemett (Livre audio): 9780645498639

Date de publication

Livre audio : 1 février 2024

Mots-clés

    D'autres ont également apprécié ...

    1. Fire Your Boss: Transform Your Life From Employee To Digital Entrepreneur
      Fire Your Boss: Transform Your Life From Employee To Digital Entrepreneur Hemi Hossain
    2. Breakthrough Supply Chains: How Companies and Nations Can Thrive and Prosper in an Uncertain World
      Breakthrough Supply Chains: How Companies and Nations Can Thrive and Prosper in an Uncertain World Christopher Gopal
    3. Witness to a Prosecution: The Myth of Michael Milken
      Witness to a Prosecution: The Myth of Michael Milken Richard Sandler
    4. Our Planet Powered by AI: How We Use Artificial Intelligence to Create a Sustainable Future for Humanity
      Our Planet Powered by AI: How We Use Artificial Intelligence to Create a Sustainable Future for Humanity Mark Minevich
    5. The Biology of Leadership: Embrace Your Human Nature and Become a Better Leader
      The Biology of Leadership: Embrace Your Human Nature and Become a Better Leader Carl Oxholm
    6. It's All Sorted: A Business Owner's 9 Step Guide to Master Your Tax & Achieve Peace of Mind
      It's All Sorted: A Business Owner's 9 Step Guide to Master Your Tax & Achieve Peace of Mind Ben Walker
    7. Smooth Scaling: 20 Rituals to Build a Friction-Free Organization
      Smooth Scaling: 20 Rituals to Build a Friction-Free Organization Rob Bier
    8. The Myth of the Silver Spoon
      The Myth of the Silver Spoon Kristin Keffeler
    9. Uncomparable: The Financial Advisor’s Guide to Standing Out through Niche Marketing
      Uncomparable: The Financial Advisor’s Guide to Standing Out through Niche Marketing Kristen Luke
    10. Keep Taxes Away From Your Wealth: 5 Strategies To Reducing Taxes You Owe Now and Into the Future
      Keep Taxes Away From Your Wealth: 5 Strategies To Reducing Taxes You Owe Now and Into the Future Henry Wong
    11. The Platform Paradox
      The Platform Paradox Mauro F. Guillén
    12. Forging Bonds in a Global Workforce: Build Rapport, Camaraderie, and Optimal Performance No Matter the Time Zone
      Forging Bonds in a Global Workforce: Build Rapport, Camaraderie, and Optimal Performance No Matter the Time Zone Andy Molinsky
    13. Lost At CEO: An Entrepreneur's Guide To Strategy
      Lost At CEO: An Entrepreneur's Guide To Strategy Carl J. Cox
    14. The Leader's Guide to Managing Risk: A Proven Method to Build Resilience and Reliability
      The Leader's Guide to Managing Risk: A Proven Method to Build Resilience and Reliability K. Scott Griffith
    15. The New Work Exchange: Embracing the Future by Putting Employees First
      The New Work Exchange: Embracing the Future by Putting Employees First Scott Cawood
    16. The Ins-N-Outs of In-N-Out Burger: The Inside Story of California's First Drive-Through and How it Became a Beloved Cultural Icon
      The Ins-N-Outs of In-N-Out Burger: The Inside Story of California's First Drive-Through and How it Became a Beloved Cultural Icon Lynsi Snyder
    17. The CTO Playbook: A leadership book for people working with developers
      The CTO Playbook: A leadership book for people working with developers Robert Mejlerö
    18. Hedging Demystified: How to Balance Risk and Protect Profit
      Hedging Demystified: How to Balance Risk and Protect Profit Tim Bishop
    19. I Hate Job Interviews: Stop Stressing. Start Performing. Get the Job You Want.
      I Hate Job Interviews: Stop Stressing. Start Performing. Get the Job You Want. Sam Owens
    20. The Lovable Leader: Build Great Teams with Trust, Respect, and Kindness
      The Lovable Leader: Build Great Teams with Trust, Respect, and Kindness Jeff Gibbard
    21. Stress Less Sell More
      Stress Less Sell More Jeff Riseley
    22. This Is Personal: The Art of Delivering the Right Email at the Right Time
      This Is Personal: The Art of Delivering the Right Email at the Right Time Brennan Dunn
    23. The Smarta Way To Do Business: By Entrepreneurs, for Entrepreneurs; Your Ultimate Guide to Starting a Business
      The Smarta Way To Do Business: By Entrepreneurs, for Entrepreneurs; Your Ultimate Guide to Starting a Business Shaa Wasmund
    24. World Changers 2024: Employee engagement in a changing world of work by scarlettabbott
      World Changers 2024: Employee engagement in a changing world of work by scarlettabbott Scarlettabbott
    25. Any Money Monday: American English Version
      Any Money Monday: American English Version Ivan F. Rivero
    26. Knowledge Mindfulness: The Interconnections That Help Leaders Transform Their Business and Life
      Knowledge Mindfulness: The Interconnections That Help Leaders Transform Their Business and Life Laila Marouf Ph.D.
    27. Persuasive Apologetics: The Art of Handling Tough Questions Without Pushing People Away
      Persuasive Apologetics: The Art of Handling Tough Questions Without Pushing People Away Jeffrey M. Robinson
    28. The Sales Call Survival Guide: How to Structure a Sales Call With No-Pressure Selling, That Works
      The Sales Call Survival Guide: How to Structure a Sales Call With No-Pressure Selling, That Works Stewart Reed
    29. Decision Intelligence: Transform Your Team and Organization with AI-Driven Decision-Making
      Decision Intelligence: Transform Your Team and Organization with AI-Driven Decision-Making Thorsten Heilig
    30. 5 Gears: How to Be Present and Productive When There is Never Enough Time
      5 Gears: How to Be Present and Productive When There is Never Enough Time Jeremie Kubicek
    31. Irrational Persistence: Seven Secrets That Turned a Bankrupt Startup Into a $231,000,000 Business
      Irrational Persistence: Seven Secrets That Turned a Bankrupt Startup Into a $231,000,000 Business Dave Zilko
    32. Cracking the China Conundrum: Why Conventional Economic Wisdom Is Wrong
      Cracking the China Conundrum: Why Conventional Economic Wisdom Is Wrong Yukon Huang
    33. The Essentials of Risk Management, 3e
      The Essentials of Risk Management, 3e Michel Crouhy
    34. Time Traps: Proven Strategies for Swamped Salespeople
      Time Traps: Proven Strategies for Swamped Salespeople Todd Duncan
    35. The Battle for Investment Survival
      The Battle for Investment Survival G. M. Loeb
    36. Powering Our Planet: How Clean Energy Will Transform the Future
      Powering Our Planet: How Clean Energy Will Transform the Future Tony Jacobson
    37. The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success
      The Negativity Fast: Proven Techniques to Increase Positivity, Reduce Fear, and Boost Success Anthony Iannarino
    38. Simply Put: Why Clear Messages Win—and How to Design Them
      Simply Put: Why Clear Messages Win—and How to Design Them Ben Guttmann
    39. Hurry Up and Fail: How Success Rises from the Ashes of Failure
      Hurry Up and Fail: How Success Rises from the Ashes of Failure Dave Mason
    40. From Intention to Impact: A Practical Guide to Diversity, Equity, and Inclusion (Management on the Cutting Edge)
      From Intention to Impact: A Practical Guide to Diversity, Equity, and Inclusion (Management on the Cutting Edge) Malia C. Lazu
    41. Effective Entrepreneurship: The 7 Key Habits & Principles of Elite Entrepreneurs
      Effective Entrepreneurship: The 7 Key Habits & Principles of Elite Entrepreneurs Walter Grant
    42. The ROI of LOL: How Laughter Breaks Down Walls, Drives Compelling Storytelling, and Creates a Healthy Workplace
      The ROI of LOL: How Laughter Breaks Down Walls, Drives Compelling Storytelling, and Creates a Healthy Workplace Steve Cody
    43. The Leader's Guide to Speaking with Presence: How to Project Confidence, Conviction, and Authority
      The Leader's Guide to Speaking with Presence: How to Project Confidence, Conviction, and Authority John Baldoni
    44. Business Hints
      Business Hints A. R. Calhoun
    45. Strategy in the Age of Disruption: A Handbook to Anticipate Change and Make Smart Decisions
      Strategy in the Age of Disruption: A Handbook to Anticipate Change and Make Smart Decisions Henrik Von Scheel
    46. Fusion Strategy: How Real-Time Data and AI Will Power the Industrial Future
      Fusion Strategy: How Real-Time Data and AI Will Power the Industrial Future Vijay Govindarajan
    47. Web3 Social: How Creators Are Changing the World Wide Web (And You Can Too!)
      Web3 Social: How Creators Are Changing the World Wide Web (And You Can Too!) Allen Taylor
    48. How to be Second: Being Second is a Destination, not a Stepping Stone
      How to be Second: Being Second is a Destination, not a Stepping Stone David Hartman Ph.D
    49. The Unlocked Leader: Dare to Free Your Own Voice, Lead with Empathy, and Shine Your Light in the World
      The Unlocked Leader: Dare to Free Your Own Voice, Lead with Empathy, and Shine Your Light in the World Hortense le Gentil
    50. Championship Behaviors: A Model for Competitive Excellence in Sports
      Championship Behaviors: A Model for Competitive Excellence in Sports Hugh McCutcheon
    51. Held by a Thread: What's the Value of Art in Schools?
      Held by a Thread: What's the Value of Art in Schools? Anna Cutler
    52. Lead Like a Marine: Run Towards a Challenge, Assemble Your Fireteam, and Win Your Next Battle
      Lead Like a Marine: Run Towards a Challenge, Assemble Your Fireteam, and Win Your Next Battle John Thompson
    53. Choosing Leadership: Revised and Expanded: How to Create a Better Future by Building Your Courage, Capacity, and Wisdom
      Choosing Leadership: Revised and Expanded: How to Create a Better Future by Building Your Courage, Capacity, and Wisdom Linda Ginzel, PhD
    54. The FINTECH Book: The Financial Technology Handbook for Investors, Entrepreneurs and Visionaries
      The FINTECH Book: The Financial Technology Handbook for Investors, Entrepreneurs and Visionaries Janos Barberis
    55. The Corporateneur Plan: Your Roadmap From Mid-Career Professional to Entrepreneur
      The Corporateneur Plan: Your Roadmap From Mid-Career Professional to Entrepreneur Pamela N. Danziger
    56. Rattiner’s Secrets of Financial Planning: From Running Your Practice to Optimizing Your Client's Experience
      Rattiner’s Secrets of Financial Planning: From Running Your Practice to Optimizing Your Client's Experience Jeffrey H. Rattiner
    57. The Next Gold Rush: The Future of Investing in People
      The Next Gold Rush: The Future of Investing in People Ethan Turer
    58. The Ultimate Guide to Power and Influence
      The Ultimate Guide to Power and Influence Robert L. Dilenschneider
    59. Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine
      Chief Customer Officer 2.0: How to Build Your Customer-Driven Growth Engine Jeanne Bliss
    60. Employee Advocacy: 101 Cheat Codes: Expert Tips for Building and Scaling Your Employee Advocacy Program.
      Employee Advocacy: 101 Cheat Codes: Expert Tips for Building and Scaling Your Employee Advocacy Program. Bradley Keenan
    61. Strong Supply Chains Through Resilient Operations: Five Principles for Leaders to Win in a Volatile World
      Strong Supply Chains Through Resilient Operations: Five Principles for Leaders to Win in a Volatile World Marc Lakner
    62. Your Company Is Your Castle: Proven Methods for Building a Resilient Business
      Your Company Is Your Castle: Proven Methods for Building a Resilient Business Sandeep Chennakeshu
    63. Leadership Lessons from a UPS Driver: Delivering a Culture of We, Not Me
      Leadership Lessons from a UPS Driver: Delivering a Culture of We, Not Me Ron Wallace
    64. Investing Ahead: Eight Essentials For Achieving Financial
      Investing Ahead: Eight Essentials For Achieving Financial Thomas J. Curran
    65. Betrayed by Work: Women’s Stories of Trauma, Healing and Hope after Being Fired
      Betrayed by Work: Women’s Stories of Trauma, Healing and Hope after Being Fired Suzanne Vosburg PhD
    66. Bridge-Building Apologetics: How to Get Along Even When We Disagree
      Bridge-Building Apologetics: How to Get Along Even When We Disagree Lindsey Medenwaldt
    67. Street Smarts: Using Questions to Answer Christianity's Toughest Challenges
      Street Smarts: Using Questions to Answer Christianity's Toughest Challenges Gregory Koukl
    68. How to Make Things Faster: Lessons in Performance from Technology and Everyday Life
      How to Make Things Faster: Lessons in Performance from Technology and Everyday Life Cary Millsap
    69. Pastors' Wives Tell All: Navigating Real Church Life with Honesty and Humor
      Pastors' Wives Tell All: Navigating Real Church Life with Honesty and Humor Jessica Taylor
    70. Belonging Rules
      Belonging Rules Brad Deutser
    71. Taxocracy: What You Don't Know About Taxes and How They Rule Your Daily Life
      Taxocracy: What You Don't Know About Taxes and How They Rule Your Daily Life Scott Hodge
    72. Leadership Is Overrated: How the Navy SEALs (and Successful Businesses) Create Self-Leading Teams That Win
      Leadership Is Overrated: How the Navy SEALs (and Successful Businesses) Create Self-Leading Teams That Win Chris Mefford
    73. Stock Market Investing for Beginners: How to Build Wealth and Achieve Financial Freedom with a Diversified Portfolio Using Index Funds, Technical Analysis, Options, Penny Stocks, Dividends, and REITS.
      Stock Market Investing for Beginners: How to Build Wealth and Achieve Financial Freedom with a Diversified Portfolio Using Index Funds, Technical Analysis, Options, Penny Stocks, Dividends, and REITS. Samuel Feron
    74. Uncharted Leadership: 20 Case Studies to Help Ministry Leaders Adapt to Uncertainty
      Uncharted Leadership: 20 Case Studies to Help Ministry Leaders Adapt to Uncertainty Angie Ward
    75. The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees
      The Boomerang Principle: Inspire Lifetime Loyalty from Your Employees Lee Caraher
    76. The Innovative Animal: Unveiling the Hidden Pattern within All Natural & Human Innovations
      The Innovative Animal: Unveiling the Hidden Pattern within All Natural & Human Innovations Nizar M. Benazzouz PhD
    77. Conference Mastery: Get the Most From Any Conference You Attend
      Conference Mastery: Get the Most From Any Conference You Attend Christee Atwood
    78. The False Exit
      The False Exit John Lamerton
    79. Pitch the Perfect Investment: The Essential Guide to Winning on Wall Street
      Pitch the Perfect Investment: The Essential Guide to Winning on Wall Street Paul Johnson
    80. Beyond Traditional: Unlocking the Potential of Alternative Assets
      Beyond Traditional: Unlocking the Potential of Alternative Assets Chad R. Larson
    81. The Ask Framework: Questions that elevate you Influence, Performance, and Leadership
      The Ask Framework: Questions that elevate you Influence, Performance, and Leadership Carole Stizza
    82. Pitch Like Hollywood: What You Can Learn from the High-Stakes Film Industry
      Pitch Like Hollywood: What You Can Learn from the High-Stakes Film Industry Jeffrey Davis
    83. Falling Short: The Coming Retirement Crisis and What to Do About It
      Falling Short: The Coming Retirement Crisis and What to Do About It Charles D. Ellis
    84. The End of Leadership as We Know It: What It Takes to Lead in Today's Volatile and Complex World
      The End of Leadership as We Know It: What It Takes to Lead in Today's Volatile and Complex World Steve Garcia
    85. Leaving the Golden Cage: A hands-on guide to starting and building your life science consulting practice
      Leaving the Golden Cage: A hands-on guide to starting and building your life science consulting practice Norbert Farkas
    86. Grow Up Fast: Lessons from an AI Startup
      Grow Up Fast: Lessons from an AI Startup Zach Rattner
    87. The Expectation Gap: The Tiny, Vast Space between Our Beliefs and Experience of God
      The Expectation Gap: The Tiny, Vast Space between Our Beliefs and Experience of God Steve Cuss

    L’offre Storytel :

    • Accès à la bibliothèque complète

    • Mode enfant

    • Annulez à tout moment

    15 heures

    Pour accompagner vos loisirs

    9.99€ /mois
    30 jours gratuits
    • 1 compte

    • 15 heures/mois

    Essayer maintenant

    30 heures

    Pour vos trajets quotidiens

    14.99€ /mois
    30 jours gratuits
    • 1 compte

    • 30 heures/mois

    Essayer maintenant

    45 heures

    Pour écouter tous les jours

    17.99€ /mois
    30 jours gratuits
    • 1 compte

    • 45 heures/mois

    Essayer maintenant