The Transformation Economy: Guiding Customers to Achieve Their AspirationsB. Joseph Pine II
B. Joseph Pine II
- Format
Books by B. Joseph Pine II
- The Transformation Economy: Guiding Customers to Achieve Their AspirationsB. Joseph Pine II
- The Experience Economy, Updated EditionJames H. Gilmore
- The Experience EconomyJames H. Gilmore
- Authenticity: What Consumers Really WantJames H. Gilmore
- The Experience Economy, With a New Preface by the Authors: Competing for Customer Time, Attention, and MoneyJames H. Gilmore
- Infinite Possibility: Creating Customer Value on the Digital FrontierKim C. Korn
