Classics
In many ways, this novel by H.G.Wells is way ahead of its time because it deals with a scurrilous advertising campaign. Tono-Bungay is a so-called medicinal product marketed as a cure-all. It is in fact just a drink with a nice taste, but advertising and marketing make it a phenomenal success. Wells uses this to examine the social mores surrounding this and the effects on the character of the man employed to sell it.
© 2020 Good Press (Ebook): 4064066063801
Release date
Ebook: 8 December 2020
Tags
Classics
In many ways, this novel by H.G.Wells is way ahead of its time because it deals with a scurrilous advertising campaign. Tono-Bungay is a so-called medicinal product marketed as a cure-all. It is in fact just a drink with a nice taste, but advertising and marketing make it a phenomenal success. Wells uses this to examine the social mores surrounding this and the effects on the character of the man employed to sell it.
© 2020 Good Press (Ebook): 4064066063801
Release date
Ebook: 8 December 2020
Tags
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English
India