In the Year of the Tiger: Why it's not too late to learn from China

Why has China emerged as an economic world power so quickly? How have Chinese companies managed to develop trailblazing innovations and become pioneers in the mobility, digitalisation and new technology space? What makes Chinese founders different to their European counterparts? And above all: What can European companies learn from them?

In this book Dr. Angelika Berger-Sodian brings 15 years of experience working directly with Chinese firms embarking on globalisation and helping Western companies engage with the Middle Kingdom. She introduces the key factors behind China’s rapid development, including entrepreneurial euphoria, dynamic execution, and the determined pursuit of major visions – a trait that Dr. Berger-Sodian captures in a new term: sinogility.

Whether you work in a multinational or an SME, whether you’re a senior executive in a long-established business or a start-up entrepreneur, you’ll find Angelika’s insights of tremendous value as you chart your course for the future.

© 2021 Dr. Angelika Berger-Sodian (오디오북 ): 9781662264399

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오디오북 : 2021년 2월 10일