Selling is both an art and science that can be learned by study and practice. Most salespeople who are not successful have never been properly trained in the underlying motivations that cause people to act and react to commercial messages and sales proposals. The more you know about how and why people do the things they do, the faster and easier it will be for you to turn prospects into customers.
Successful salespeople are far better at building and maintaining high-quality relationships with their prospects and customers than average salespeople. People decide emotionally and then justify logically. How the customer feels about you as a person will have more of an influence on what the customer decides than any other factor. It is imperative that you develop and exercise your “personality” muscles so that you become a nicer, more positive and more likable person in everything you do.
Why is it that people buy or refuse to buy? No matter what you are selling, customers will have concerns that you must resolve before you can proceed to a sale. Your ability to handle these questions is a key skill that is essential to your sales success.
More than 100 years of research and countless millions of dollars have been invested in seeking the causes for success and failure in selling. Let Brian Tracy teach you:
• The key success principle in selling • The Law of Indirect Effort • The most powerful buying influence • The use of authority in selling • The “Feel, Felt, Found” Method of dealing with objections • How to get past the gatekeeper • Getting action and closing the sale • The Pareto Principle in modern selling • The key question for time management in selling
© 2015 Ascent Audio (오디오북 ): 9781469033198
출시일
오디오북 : 2015년 8월 1일
태그
Selling is both an art and science that can be learned by study and practice. Most salespeople who are not successful have never been properly trained in the underlying motivations that cause people to act and react to commercial messages and sales proposals. The more you know about how and why people do the things they do, the faster and easier it will be for you to turn prospects into customers.
Successful salespeople are far better at building and maintaining high-quality relationships with their prospects and customers than average salespeople. People decide emotionally and then justify logically. How the customer feels about you as a person will have more of an influence on what the customer decides than any other factor. It is imperative that you develop and exercise your “personality” muscles so that you become a nicer, more positive and more likable person in everything you do.
Why is it that people buy or refuse to buy? No matter what you are selling, customers will have concerns that you must resolve before you can proceed to a sale. Your ability to handle these questions is a key skill that is essential to your sales success.
More than 100 years of research and countless millions of dollars have been invested in seeking the causes for success and failure in selling. Let Brian Tracy teach you:
• The key success principle in selling • The Law of Indirect Effort • The most powerful buying influence • The use of authority in selling • The “Feel, Felt, Found” Method of dealing with objections • How to get past the gatekeeper • Getting action and closing the sale • The Pareto Principle in modern selling • The key question for time management in selling
© 2015 Ascent Audio (오디오북 ): 9781469033198
출시일
오디오북 : 2015년 8월 1일
태그
격이 다른 오디오북 생활을 경험해보세요!
23 평점을 기준으로 한 전체 평점
동기부여가 돼요
배울 점이 있어요
영감을 줘요
대화에 참여하고 리뷰를 추가하려면 앱을 다운로드하세요.
한국어
대한민국