Try now

Listen and read

Step into an infinite world of stories

  • Read and listen as much as you want
  • Over 950 000 titles
  • Exclusive titles + Storytel Originals
  • Easy to cancel anytime
Try now
image.devices-Singapore 2x
Cover for World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories
Try now

World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories

Try now
3 Ratings

4

Duration
4H 47min
Language
English
Format
Category

Economy & Business

What do Blendtec, The Wizarding World of Harry Potter and Barack Obama have in common? They all created huge amounts of buzz and generated millions of dollars in sales and campaign contributions by using the principles found in this enlightening audio book.

A World Wide Rave is when people around the world are talking about you, your company, and your products Whether you’re located in San Francisco, Dubai, or Reykjavik, it’s when global communities eagerly link to your stuff on the Web. It’s when online buzz drives buyers to your virtual doorstep. And it’s when tons of fans visit your Website and your blog because they genuinely want to be there.

Millions of people try to create something on the Web that will catch on and become a hit on YouTube, blogs, Facebook, and other online media. But you can't generate buzz without something to buzz about. Now bestselling author, David Meerman Scott explains how to produce engaging online content that people will WANT to share, triggering a “world wide rave” for your product or service.

© 2009 Ascent Audio (Audiobook): 9781596593657

Release date

Audiobook: 23 February 2009

Tags

Others also enjoyed ...

  1. Brilliant Mistakes: Finding Success on the Far Side of Failure
    Brilliant Mistakes: Finding Success on the Far Side of Failure Paul J.H. Schoemaker
  2. Know What You're FOR: A Growth Strategy for Work, An Even Better Strategy for Life
    Know What You're FOR: A Growth Strategy for Work, An Even Better Strategy for Life Jeff Henderson
  3. The Reputation Game
    The Reputation Game David Waller
  4. Threescore and More: Applying the Assets of Maturity, Wisdom, and Experience for Personal and Professional Success
    Threescore and More: Applying the Assets of Maturity, Wisdom, and Experience for Personal and Professional Success Alan Weiss
  5. Entrepreneurship for the Rest Us: How to Create Innovation and Opportunity Everywhere
    Entrepreneurship for the Rest Us: How to Create Innovation and Opportunity Everywhere Paul B. Brown
  6. Crack the C-Suite Code: How Successful Leaders Make It to the Top
    Crack the C-Suite Code: How Successful Leaders Make It to the Top Cassandra Frangos
  7. Forever Skills: The 12 Skills to Futureproof Yourself, Your Team, and Your Kids
    Forever Skills: The 12 Skills to Futureproof Yourself, Your Team, and Your Kids Dan Gregory
  8. The Mentor Myth: How to Take Control of Your Own Success
    The Mentor Myth: How to Take Control of Your Own Success Debby Carreau
  9. Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions
    Amp Up Your Sales: Powerful Strategies That Move Customers to Make Fast, Favorable Decisions Andy Paul
  10. The Finesse Factor: How to Build Exceptional Leaders in Stem Organizations
    The Finesse Factor: How to Build Exceptional Leaders in Stem Organizations Ryan Lahti
  11. You Can't Know It All: Leading in the Age of Deep Expertise
    You Can't Know It All: Leading in the Age of Deep Expertise Wanda T. Wallace
  12. Purpose Meets Execution: How Winning Organizations Accelerate Engagement and Drive Profits
    Purpose Meets Execution: How Winning Organizations Accelerate Engagement and Drive Profits Louis Efron
  13. Customer Love: Great Stories About Great Service
    Customer Love: Great Stories About Great Service Mac Anderson
  14. The Entrepreneur's Playbook: More than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business
    The Entrepreneur's Playbook: More than 100 Proven Strategies, Tips, and Techniques to Build a Radically Successful Business Leonard C. Green
  15. Persuasion Equation: The Subtle Science of Getting Your Way
    Persuasion Equation: The Subtle Science of Getting Your Way Mark Rodgers
  16. Build Your Dream Network: Forging Powerful Relationships in a Hyper-Connected World
    Build Your Dream Network: Forging Powerful Relationships in a Hyper-Connected World J. Kelly Hoey
  17. The Purpose Revolution: How Leaders Create Engagement and Competitive Advantage in an Age of Social Good
    The Purpose Revolution: How Leaders Create Engagement and Competitive Advantage in an Age of Social Good John B. Izzo
  18. Social Media Metrics: How to Measure and Optimize Your Marketing Investment
    Social Media Metrics: How to Measure and Optimize Your Marketing Investment David Meerman Scott
  19. It Starts With Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue
    It Starts With Clients: Your 100-Day Plan to Build Lifelong Relationships and Revenue Andrew Sobel
  20. A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community
    A Crowdfunder’s Strategy Guide: Build a Better Business by Building Community Jamey Stegmaier
  21. Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs
    Tuned In: Uncover the Extraordinary Opportunities That Lead to Business Breakthroughs David Meerman Scott
  22. Beyond Advertising: Creating Value Through All Customer Touchpoints
    Beyond Advertising: Creating Value Through All Customer Touchpoints Catharine Findiesen Hays
  23. Leading Clarity: The Breakthrough Strategy to Unleash People, Profit and Performance
    Leading Clarity: The Breakthrough Strategy to Unleash People, Profit and Performance Brad Deuster
  24. The Crowdfunding Handbook: Raise Money for Your Small Business or Start-Up with Equity Funding Portals
    The Crowdfunding Handbook: Raise Money for Your Small Business or Start-Up with Equity Funding Portals Cliff Ennico
  25. Ditch The Pitch: The Art of Improvised Persuasion
    Ditch The Pitch: The Art of Improvised Persuasion Steve Yastrow
  26. Who Do You Want Your Customers to Become
    Who Do You Want Your Customers to Become Michael Schrage
  27. Raise Capital on Your Own Terms: How to Fund Your Business without Selling Your Soul
    Raise Capital on Your Own Terms: How to Fund Your Business without Selling Your Soul Jenny Kassan
  28. Sell Yourself First: The Most Critical Element in Every Sales Effort
    Sell Yourself First: The Most Critical Element in Every Sales Effort Thomas A. Freese
  29. Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World
    Rethinking Reputation: How PR Trumps Marketing and Advertising in the New Media World John Doorley
  30. Guerrilla P.R. 2.0: Wage an Effective Publicity Campaign without Going Broke
    Guerrilla P.R. 2.0: Wage an Effective Publicity Campaign without Going Broke Michael Levine
  31. Youtility: Why Smart Marketing Is about Help Not Hype
    Youtility: Why Smart Marketing Is about Help Not Hype Jay Baer
  32. Conscious Capitalism Field Guide: Tools for Transforming Your Organization
    Conscious Capitalism Field Guide: Tools for Transforming Your Organization Raj Sisodia
  33. Mobilized: An Insider's Guide to the Business and Future of Connected Technology
    Mobilized: An Insider's Guide to the Business and Future of Connected Technology SC Moatti
  34. Mavericks At Work: Why the Most Original Minds in Business Win
    Mavericks At Work: Why the Most Original Minds in Business Win William C. Taylor
  35. Selling Boldly: Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales
    Selling Boldly: Applying the New Science of Positive Psychology to Dramatically Increase Your Confidence, Happiness, and Sales Alex Goldfayn
  36. True Alignment: Linking Company Culture with Customer Needs for Extraordinary Results
    True Alignment: Linking Company Culture with Customer Needs for Extraordinary Results Edgar Papke
  37. High-Impact Human Capital Strategy: Addressing the 12 Major Challenges Today's Organizations Face
    High-Impact Human Capital Strategy: Addressing the 12 Major Challenges Today's Organizations Face Jack Phillips
  38. Leadership U: Accelerating Through the Crisis Curve
    Leadership U: Accelerating Through the Crisis Curve Gary Burnison
  39. Make It Matter: How Managers Can Motivate by Creating Meaning
    Make It Matter: How Managers Can Motivate by Creating Meaning Scott Mautz
  40. Think for Yourself: Restoring Common Sense in an Age of Experts and Artificial Intelligence
    Think for Yourself: Restoring Common Sense in an Age of Experts and Artificial Intelligence Vikram Mansharamani

Start with these

View all titles
  1. The Tenant
    The Tenant Freida McFadden
    3.9
  2. Harry Potter and the Philosopher's Stone
    Harry Potter and the Philosopher's Stone J.K. Rowling
    4.7
  3. The Hunger Games
    The Hunger Games Suzanne Collins
    4.7
  4. Twisted Love
    Twisted Love Ana Huang
    3.7
  5. Summer in the City: A Novel
    Summer in the City: A Novel Alex Aster
    3.5
  6. 弟弟不要怕
    弟弟不要怕 小邝
    5
  7. HOW TO WIN FRIENDS & INFLUENCE PEOPLE
    HOW TO WIN FRIENDS & INFLUENCE PEOPLE Dale Carnegie
    4.3
  8. From Blood and Ash (1 of 2) [Dramatized Adaptation]: Blood and Ash 1
    From Blood and Ash (1 of 2) [Dramatized Adaptation]: Blood and Ash 1 Jennifer L. Armentrout
    4.3
  9. The Doll's House: A BRAND NEW gripping psychological thriller from Natasha Boydell for 2025
    The Doll's House: A BRAND NEW gripping psychological thriller from Natasha Boydell for 2025 Natasha Boydell
    4
  10. No Excuses!: The Power of Self-Discipline: The Power of Self-Discipline; 21 Ways to Achieve Lasting Happiness and Success
    No Excuses!: The Power of Self-Discipline: The Power of Self-Discipline; 21 Ways to Achieve Lasting Happiness and Success Brian Tracy
    4.2
  11. Shield of Sparrows
    Shield of Sparrows Devney Perry
    4.5
  12. Fourth Wing
    Fourth Wing Rebecca Yarros
    4.6
  13. The Mountain is You: Transforming Self-Sabotage Into Self-Mastery
    The Mountain is You: Transforming Self-Sabotage Into Self-Mastery Brianna Wiest
    4.5
  14. Summary of Atomic Habits by James Clear
    Summary of Atomic Habits by James Clear Best Self Audio
    4.3
  15. The Serpent and the Wings of Night: Crowns of Nyaxia, Book 1
    The Serpent and the Wings of Night: Crowns of Nyaxia, Book 1 Carissa Broadbent
    4.3

Features:

  • Over 950 000 titles

  • Kids Mode (child safe environment)

  • Download books for offline access

  • Cancel anytime

Most popular

Unlimited

For those who want to listen and read without limits.

S$12.98 /month
3 days for free

  • 1 account

  • Unlimited Access

  • Unlimited listening

  • Cancel anytime

Try now

Unlimited Bi-yearly

For those who want to listen and read without limits.

S$69 /6 months
14 days for free
Save 11%

  • 1 account

  • Unlimited Access

  • Unlimited listening

  • Cancel anytime

Try now

Unlimited Yearly

For those who want to listen and read without limits.

S$119 /year
14 days for free
Save 24%

  • 1 account

  • Unlimited Access

  • Unlimited listening

  • Cancel anytime

Try now

Family

For those who want to share stories with family and friends.

From S$14.90/month

  • 2-3 accounts

  • Unlimited Access

  • Unlimited listening

  • Cancel anytime

2 accounts

S$14.90 /month
Try now
Company
Explore
Useful links
Language and region

  • English

  • Singapore

  • App Store
  • Google Play
Follow us