Listen and read

Step into an infinite world of stories

  • Read and listen as much as you want
  • Over 1 million titles
  • Exclusive titles + Storytel Originals
  • 7 days free trial, then €9.99/month
  • Easy to cancel anytime
Subscribe Now
Details page - Device banner - 894x1036

Philip Kotler - The Mind of a Leader Legends

73 Ratings

3.7

Duration
50min
Language
English
Format
Category

Biographies

Experience a first hand interview with the legendary Philip Kotler, American marketing author, consultant and professor; currently the S. C. Johnson Distinguished Professor of International Marketing at the Kellogg School of Management at Northwestern University. Kotler is the author of more than 55 marketing books. He was the first person to receive the 'Leader in Marketing Thought' voted on by the academic members of the American Marketing Association. The first recipient of the William L. Wilkie “Marketing for a Better World” Award from the American Marketing Association and the first recipient of the Sheth Foundation Medal for Exceptional Contribution to Marketing Scholarship and Practice. In 2005 The Financial Times surveyed 1,000 executives in 25 countries on the Most Influential Business Writers/Management Gurus and Philip Kotler ranked fourth after Peter Drucker, Bill Gates, and Jack Welch. The modern business topics discussed in each chapter of The Mind of a Leader Legends are closely related to the issues raised in Niccolò Machiavelli's controversial strategic masterpiece “The Prince”. The Mind of a Leader Legends is an outstanding training and development tool offering practical hands on advice in regards to both individual and organizational success. A fascinating journey to the inside of successful modern organizations and leadership minds.

© 2014 Andrews UK (Audiobook): 9788799643066

Release date

Audiobook: April 17, 2014

Others also enjoyed ...

  1. Shoe Dog: A Memoir by the Creator of Nike Phil Knight
  2. Crush It!: Why NOW Is the Time to Cash In on Your Passion Gary Vaynerchuk
  3. Marketing Made Simple: A Step-by-Step StoryBrand Guide for Any Business Donald Miller
  4. Working Backwards: Insights, Stories, and Secrets from Inside Amazon Bill Carr
  5. Business Start-up Success Made Simple Brian Tracy
  6. The 21 Success Secrets Self-Made Millionaires: How to Achieve Financial Independence Faster and Easier Than You Ever Thought Possible Brian Tracy
  7. The Innovators: How a Group of Hackers, Geniuses, and Geeks Created the Digital Revolution Walter Isaacson
  8. Fooled by Randomness: The Hidden Role of Chance in Life and in the Markets Nassim Nicholas Taleb
  9. What the Most Successful People Do Before Breakfast Laura Vanderkam
  10. Blue Ocean Strategy W. Chan Kim
  11. The TenX Rule: The Only Difference Between Success and Failure Grant Cardone
  12. Good to Great Jim Collins
  13. Spend Shift: How the Post-Crisis Values Revolution Is Changing the Way We Buy, Sell, and Live Philip Kotler
  14. Tao of Charlie Munger: A Compilation of Quotes from Berkshire Hathaway's Vice Chairman on Life, Business, and the Pursuit of Wealth With Commentary by David Clark David Clark
  15. Winning Jack Welch
  16. Leadership Strategy and Tactics: Learn to Lead Like a Navy SEAL, from the Bestselling Author of 'Extreme Ownership' and 'The Dichotomy of Leadership' Jocko Willink
  17. The Achievement Habit: Stop Wishing, Start Doing, and Take Command of Your Life Bernard Roth
  18. #AskGaryVee: One Entrepreneur's Take on Leadership, Social Media, and Self-Awareness Gary Vaynerchuk
  19. Never Split the Difference: Negotiating As If Your Life Depended On It Chris Voss
  20. 22 Immutable Laws of Branding Al Ries
  21. Marketing 4.0: Moving from Traditional to Digital Philip Kotler
  22. Noise Daniel Kahneman
  23. Built to Last: Successful Habits of Visionary Companies Jim Collins
  24. Contagious: Why Things Catch On Jonah Berger
  25. Influence, New and Expanded: The Psychology of Persuasion Robert B. Cialdini
  26. Turning the Flywheel: A Monograph to Accompany Good to Great Jim Collins
  27. Permission Marketing: Turning Strangers into Friends, and Friends into Customers Seth Godin
  28. Marketing: The Brian Tracy Success Library Brian Tracy

This is why you’ll love Storytel

  • Listen and read without limits

  • 800 000+ stories in 40 languages

  • Kids Mode (child-safe environment)

  • Cancel anytime

Unlimited stories, anytime
Time limited offer

Unlimited

Listen and read as much as you want

9.99 € /month
  • 1 account

  • Unlimited Access

  • Offline Mode

  • Kids Mode

  • Cancel anytime

Try now