AUGMENTED REALITY: WHAT IS IT AND HOW IT WILL CHANGE OUR DAILY LIVES

DISCOVER HOW AR IMPACTS YOUR LIFE, IMPROVES THE WORLD AND CHANGES THE FUTURE

ABOUT THIS BOOK

Augmented reality is already impacting our daily lives. It can be found in a range of industries, from gaming and medicine to social media. AR has been used by brands such as Apple and Ferrari to promote their products and services, while companies like Facebook have leveraged AR to drive user engagement.

Gaming has been one of the biggest adopters of AR technology due to its ability to engage users through interactive experiences that bring games into the real world. In addition, medical applications have shown promise in patient education and surgical simulation—a trend we’re likely to see continue as healthcare providers utilize this innovative technology more frequently.

In terms of consumer behavior, marketers are increasingly using augmented reality technology on mobile apps to enhance the customer experience with brand-related content or product information at key touchpoints throughout the customer journey—such as payment authorization points during checkout processes, when customers need additional information about billing details or shipping costs before making purchases online from ecommerce sites such as Amazon Prime, where shipping charges vary based on factors like location or order size.

CONTENT

Introduction: Have You Noticed That Augmented Reality Impacts Our Daily Lives?

What Is Augmented Reality?

How Can Augmented Reality Enhance The World Around Us?

What’s The Difference Between Augmented Reality And Virtual Reality?

How Are Retail Businesses Using Augmented Reality To Sell Their Products?

How Does Ikea Use Augmented Reality To Sell Products Through Its App?

How Do Walmart Stores Use Augmented Reality To Sell Their Products?

How Does The Fashion Industry Use Augmented Reality For User Experience?

How Is Augmented Reality Used In Video Conferencing?

How Is Augmented Reality Used In Social Media?

How Does Instagram Use Augmented Reality?

How Does Snapchat Use Augmented Reality?

How Is Augmented Reality Used In Sports Broadcasting?

How Is Augmented Reality Used For The Security Of Mobile Phones?

How Iphone’s Face Recognition Software Uses Augmented Reality?

How Is Augmented Reality Used To Authorize Payments?

How Is Augmented Reality Used In Gaming?

How Does The Pokemon Go Ar App Use Augmented Reality?

How Is Augmented Reality Used In Luxury Automobiles?

How Is Google Using Augmented Reality For Wearable Technology?

How Is Apple Using Augmented Reality For Eyewear?

How Is 6d.Ai Using Augmented Reality To Create A Digital Map Of The World With An Ar Cloud?

How Is Augmented Reality Used In Medicine?

How Do Neurosurgeons Use Special Ar Microscopes?

How Will Persistent Ar Change The Future?

ABOUT THE SAPIENS NETWORK

The content in this guide is based on extensive official research and comes from a variety of sources, mostly from books published by experts who have mastered each of the topics presented here and who are backed by internationally recognized careers.

Therefore, the reader will be able to acquire a large amount of knowledge from more than one reliable and specialized source. This happens because we rely only on official and endorsed media. In addition, we also collect information from different web pages, courses, biographies, and interviews, so we give the reader a broad overview of their topics of interest.

We have not only checked that the sources of knowledge are relevant, but we have also made a very careful selection of the final information that makes up this guide. With great practicality, we have compiled the most useful concepts and put them in a way that are easiest for the reader to learn.

Our ultimate goal is to simplify all the ideas that they are fully understandable and so that the reader can enjoy a pleasant, practical, and simple reading. This is why we strive to provide only the key information from each expert.

In this guide, the reader will not find redundancies or unnecessary or irrelevant content. Each chapter covers the essential and leaves out everything that could be deemed as extra or that does not add anything new to the selected concepts.

Thus, the reader will be able to enjoy a text where they will easily find specialized information that comes exclusively from experts and that has been selected with the greatest effectiveness.

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