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The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers

ระยะเวลา
6H 24นาที
ภาษา
ภาษาอังกฤษ
Format
หมวดหมู่

ธุรกิจ เศรษฐศาสตร์

Deliver maximum value to customers and clients with this blueprint to customer success

In The Customer Education Playbook: How Leading Companies Engage, Convert, and Retain Customers, customer learning experts Barry Kelly and Daniel Quick explain how teaching customers to best engage with your products and services is the key to converting them from prospects to loyal advocates of your brand.

In this book, you'll examine how to define success for your customer, create a customer education development plan, and pursue customer success and revenue metrics. You'll also:

● Learn why you should prioritize customer learning and invest in customer training and education

● Discover how to create a detailed customer success and retention plan that emphasizes delivered value

● Determine how to implement a learning strategy that maximizes and scales lifetime customer value

Perfect for founders, executives, managers, and practitioners at companies of all kinds, The Customer Education Playbook is especially practical for SaaS company executives seeking to extract and provide maximum value from their customers over the long haul.

© 2022 Ascent Audio (หนังสือเสียง ): 9781663719607

วันที่วางจำหน่าย

หนังสือเสียง : 10 พฤษภาคม 2565

คนอื่นก็สนุก...

  1. The Service Culture Handbook: A Step-by-Step Guide to Getting Your Employees Obsessed with Customer Service Jeff Toister
  2. Matter: Move Beyond the Competition, Create More Value, and Become the Obvious Choice Peter Sheahan
  3. The Intention Economy: When Customers Take Charge Doc Searls
  4. Mavericks At Work: Why the Most Original Minds in Business Win William C. Taylor
  5. Ace It!: How Sales Champions Win New Business Bernie Weiss
  6. Metaverse Investing for Beginners and Advanced: A Complete Guide to the New Digital Revolution and Metaverse Business. Learn All About Land Investing, NFT, Blockchain Gaming and Other Digital Arts of the Future Invest. John Nakamoto
  7. Threescore and More: Applying the Assets of Maturity, Wisdom, and Experience for Personal and Professional Success Alan Weiss
  8. Ignore the Hype: Financial Strategies Beyond the Media-Driven Mayhem Brian Perry
  9. Ends.: Why we overlook endings for humans, products, services and digital. And why we shouldn’t. Joe Macleod
  10. SELLOSOPHY: The Art and Science Behind B2B Sales and Business Development Ariel Feder
  11. The Reputation Game David Waller
  12. Upstanding: How Company Character Catalyzes Loyalty, Agility, and Hypergrowth Frank Calderoni
  13. Shift: Transform Motion into Progress in Business Richard Lees
  14. Problem Hunting: The Tech Startup Textbook Brian Long
  15. Beyond the Startup: Sparking Operational Innovations for Global Growth Ralf Specht
  16. The Sentient Enterprise: The Evolution of Business Decision Making Mohanbir Sawhney
  17. Design Any Disaster: The Revolutionary Blueprint to Master Your Next Crisis or Emergency Patrick Hardy
  18. Questions That Get Results: Innovative Ideas Managers Can Use to Improve Their Teams' Performance Paul Cherry
  19. Step Up, Step Back: How to Really Deliver Strategic Change in Your Organization Elsbeth Johnson, PhD
  20. Rhythm: How to Achieve Breakthrough Execution and Accelerate Growth Patrick Thean
  21. The Q-Loop: The Art & Science of Lasting Corporate Change Brian Klapper
  22. The New Corporate Facts Life: Rethink Your Business to Transform Today's Challenges into Tomorrow's Profits Diana Rivenburgh
  23. The Fractional CMO Method: Attract, Convert and Serve High-Paying Clients on Your Terms Casey Stanton
  24. Fire Someone Today: And Other Surprising Tactics for Making Your Business a Success Bob Pritchett
  25. Radical Outcomes: How to Create Extraordinary Teams that Get Tangible Results Juliana Stancampiano
  26. Create the Future: Tactics for Disruptive Thinking Jeremy Gutsche
  27. 50 business models of the new economy. Lessons from unicorn companies Mikhail Ivanov
  28. Generating Buy-In: Mastering the Language of Leadership Mark S. Walton
  29. Inventor Confidential: The Honest Guide to Profitable Inventing Warren Tuttle
  30. Beyond Viral : How to Attract Customers, Promote Your Brand and Make Money with Online Video: How to Attract Customers, Promote Your Brand, and Make Money with Online Video David Meerman Scott
  31. Perseverance: Broke to Billions: Barriers in Business and Strategies to Remove Them Chuck Whittall
  32. Building Leaders the West Point Way: Ten Principles from the Nation's Most Powerful Leadership Lab Joseph P. Franklin
  33. Leading Clarity: The Breakthrough Strategy to Unleash People, Profit and Performance Brad Deuster
  34. Indispensable By Monday: Learn the Profit-Producing Behaviors that will Help Your Company and Yourself Larry Myler
  35. Leading Through Culture: How Real Leaders Create Cultures That Motivate People to Achieve Great Things Ken Wilcox
  36. Divestitures: CREATING VALUE THROUGH STRATEGY, STRUCTURE, AND IMPLEMENTATION Emilie R. Feldman
  37. WINX: The Problem Solving Model to Win Exponentially with Customers, Employees & Your Bottom Line Irma Parone
  38. How Not to Hire: Common Mistakes to Avoid When Building a Team Emily Kumler
  39. Anticipate: The Art of Leading by Looking Ahead Rob-Jan de Jong
  40. The Ultimate Sale: A Financially Simple Guide to Selling a Business for Maximum Profit Justin Goodbread
  41. The Moment You Can't Ignore: When Big Trouble Leads to a Great Future Barry Dornfeld
  42. The Fundable Startup: How Disruptive Companies Attract Capital Fred M. Haney
  43. The Competitive Intelligence Playbook: How to Build, Manage, and Optimize a Competitive Intelligence Program Fouad Benyoub
  44. Reimagining Industry Growth: Strategic Partnership Strategies in an Era of Uncertainty Daniel A. Varroney
  45. Rookie Mistakes: Advice from Top Executives on Five Critical Leadership Errors Mike McHargue
  46. Intended Consequences: How to Build Market-Leading Companies with Responsible Innovation Hemant Taneja

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