IRB Media

Please note: This is a companion version & not the original book. Book Preview: 

#1 As a commodities trader at Morgan Stanley, Sara Menker was watching the financial markets collapse in 2008. She realized that if no bank would lend money without the security of crop insurance, the cost of capital would be much higher. She abandoned her idea of becoming a potato farmer.

#2 The global agricultural industry is a complex ecosystem that is dependent on digital technology and the data it produces, captures, and stores. The data are scattered, and there is no unified system connecting them.

#3 Sara thought back to when she calculated that the real cost of a $1. 50-per-acre land deal in Ethiopia was $12,000 an acre. The reason it cost less to invest in American agriculture than Ethiopian agriculture was due to access to data and analysis.

#4 The world is changing rapidly, and to make a difference, to find personal and professional fulfillment, and to be successful in an era of rapid change, you must become digitally literate.

Summary of Paul Leonardi & Tsedal Neeley's The Digital Mindset

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